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In today's business environment, ecommerce customer experience is critical to the success of a business.
Unlike decades ago, when the waiting game was OK for customers, they are no longer willing to wait for days to have their issues resolved or their questions answered.
Statistics show that the average time customers are willing to hold a support call before hanging up is 11 minutes.
B2B companies also need to invest in support tools that speed up the process of resolving customer issues.Here are five powerful ecommerce tools that every B2B ecommerce business must have to enhance customer experience:1.
For instance, using live chats to send a friendly offer to help can trigger a conversation that ultimately turns a visitor into a customer.B2B companies cannot overlook the use of live chats because customers expect to find them online.
Some of the benefits that ecommerce businesses can expect to reap from using live chats include:fast resolution of customer issues,increased conversion rates,rising sales volumesreducing customer support costsOne of the companies that make creative use of live chats is Betterment.
