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How To Sell Over-the-Counter Medicine and Prescription Drugs Online

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How To Sell Over-the-Counter Medicine and Prescription Drugs Online

The pharmaceutical segment is not common before COVID. But COVID has changed the scenario totally. 

 

The transition online will require rethinking business processes. Choose the article dedicated to the type of drugs you sell and feel free to contact our team if you need deeper professional engagement in the business.

 

  1. Sell prescription online
  2. Sell OTC medicine
  3. Sell Prescription and OTC medicine

 

Sell Prescribed Drugs Online:

 

You can buy medicine online. The Idea of selling drugs online is risky for it requires from you.

 

  1. Compliance with governmental compliance.
  2. Creation of trusted online environment
  3. Possibility to accept e- prescriptions

 

Set Subscription based model:

 

This model suits you the best if your business targets patients with regular medical needs. Scheduled delivery of prescribed medicine is a great helper for customers receiving long-term treatment or managing chronic diseases and takes off the stress of timely refills critical for health conditions. 

In this case, no product catalog is needed. A user journey to implement on the website unfolds as follows: a user registers on the website, submits payment details and needed medical records (medical insurance number, doctor’s information). As an online pharmacy, through medicine app, you always need an original prescription to prevent its reuse, so offer users either mail or hand it over in-person. Alternatively and more conveniently for your customers.

Set a personalized user journey:

This model suits better niche pharmacies with rather limited medicine choice through online medicine. It implies that users register and submit medical data as the first step. During the next visit and after their records have been processed and approved, they access only the selection of medicines and their quantity prescribed for their ailment. Thus, medication misuse or overuse are reliably prevented through online consultation doctor.

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