That's why there isn't just one brand everyone uses; we all have individual traits, tones, and concerns to tend to, and we all want the brands that make us feel seen.
Read on for our list of Black-owned beauty brands you absolutely have to try ASAP.Beauty BakerieFounded by Cashmere Nicole, Beauty Bakerie is a color cosmetics line that encourages men and women to feel beautiful in all of life's moments.
Cashmere Nicole has an incredible story in which her perseverance and deep faith guided her into starting her own beauty brand.
No more spending time touching up, just enjoying lifeBlack Opal BeautyInspired by the nuances and beauty of Black skin, Black Opal Beauty is a staple in the beauty world, known for targeting skin concerns specific to Black skin, like hyperpigmentation.
Combined with their range of makeup, Black Opal Beauty has the recipe for a smooth complexion locked in, from beginning to end.Juvia's placeCreated to "celebrate the rebels, rulers and queens and kings of African kingdoms of long ago" Juvia's Place is known to have the most incredibly pigmented shadows, liners, lipsticks, and the list really goes on.
What's so special about Juvia's Place is that it's truly accessible; from their lowest price guarantee to the range of foundation shades and the eyeshadow colors available that show up on every skin tone.