Description
The digital out of home (OOH) advertising market is expected to gain market growth in the forecast period of 2021 to 2029. Data Bridge Market Research analyses that the market is growing with a CAGR of 11.7% in the forecast period of 2021 to 2029 and is expected to reach USD 109,280.84 million by 2029.
Digital Out of Home Advertising Market Insight
The major players dealing in global digital out of home (OOH) advertising market are introducing strong range of product portfolio. This has helped the companies to maximize the sales with enhanced product portfolio. For instance, in December 2019, ADAMS OUTDOOR ADVERTISING entered into partnership with Vistar Media for programmatic DOOH. Under this partnership, the company integrated programmatic technology into AOA's nearly 300 digital billboards across the U.S. This has helped the company to enhance their customer base and to grow in the market.
Digital Out of Home Advertising Trends Segmentation
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Global Digital Out of Home (OOH) Advertising Market Country Level Analysis
Global digital out of home (OOH) advertising market is analysed and market size information is provided by the country, location, product, application and end user as referenced above.
The countries covered in global digital out of home (OOH) advertising market report are the U.S., Canada, Mexico, Germany, U.K., France, Switzerland, Italy, Spain, Netherlands, Russia, Belgium, Turkey, rest of Europe, Japan, China, India, South Korea, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, rest of Asia-Pacific, Brazil, Argentina, rest of South America, South Africa, UAE, Saudi Arabia, Israel, Egypt and rest of Middle East and Africa.
The U.S. dominates the North America digital out of home (OOH) advertising market owing to the huge presence of the most technologically advanced leaders in the market for providing cutting edge technology for outdoor segment which is contributing to the growth of the country across the region. However, the U.K. is witnessing rapid digitization at outdoor in the Europe digital out of home (OOH) advertising market in advertising industry and technological innovations in display technologies which is contributing to the growth of the country. Increasing adoption of display technologies for outdoor segment is contributing to the growth in China in the Asia-Pacific digital out of home (OOH) advertising market.
Digital OOH Industry Share Analysis
1. The major players covered in the digital out of home market report are
2. OUTFRONT Media Inc.,
3. Prismview, ,
4. Daktronics,
5. Ströer,
6. NEC Display Solutions,
7. Broadsign, OOH Media,
8. Christie Digital Systems USA, Inc., ,
9. Mvix(USA), Inc.,
10. Ayuda Media Systems,
11. DEEPSKY CORPORATION LTD,
12. Shenzhen AOTO Electronics Co., Ltd.,
13. Fairway Outdoor Advertising,
14. LIGHTBOX OOH VIDEO NETWORK,
15. Primedia Outdoor (Pty) Ltd.,
16. JCDecaux,
17. Lamar Advertising Company, and
18. Clear Channel Outdoor,
19. LLC., among other domestic and global players.
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Major TOC of the Digital Out of Home Advertising Report
Chapter One:
1. MARKET SEGEMENTATION
2. EXECUTIVE SUMMARY
3. PREMIUM INSIGHTS
4. MARKET OVERVIEW
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