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Smart Fertility Tracker Market to Surge at a Robust Pace by 2031

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Pavan Ishi
Smart Fertility Tracker Market to Surge at a Robust Pace by 2031

Smart Fertility Tracker Market Outlook 2031


·        The global smart fertility tracker market was valued at US$ 160.2 Mn in 2021

·        The global market is projected to expand at a CAGR of 10.7% from 2022 to 2031

·        The global smart fertility tracker market is anticipated to reach US$ 428.2 Mn by 2031


Analysts’ Viewpoint on Smart Fertility Tracker Market Scenario


Rise in infertility-related issues across the globe, surge in prevalence of polycystic ovary syndrome, and increase in number of unintended pregnancies are expected to drive the global smart fertility tracker market during the forecast period. Fertility monitoring devices help manage pregnancy by predicting the start and end of the ovulation period. Rise in awareness about the benefits of fertility testing devices among women is creating significant opportunities for the global smart fertility tracker market. Leading companies should focus on developing technologically advanced devices


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Overview of Smart Fertility Tracker Market


Fertility trackers are used to track fertility window or ovulation day based on urine hormones and physiological parameters such as basal body temperature, pulse rate, breathing rate, sleep, and heart rate variability. The global smart fertility tracker market is projected to grow at a rapid pace during the forecast period due to the surge in infertility-related issues, lifestyle changes that adversely affect fertility rates, increase in usage of mobile-based fertility tracking apps, and growth in adoption of fertility trackers or fertility monitors for birth control.


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Launch of Technologically Advanced Fertility Monitoring Devices to Drive Market


Technological advancements in fertility devices provide the advantage of self-monitoring of female hormones. For instance, Clearblue Fertility Monitor is a handheld battery-operated monitor that provides information about the level of fertility and level of hormones such as estrogen and LH. The monitor provides accurate and quick information about fertility. In July 2021, an India-based start-up received the FDA approval and launched its Inito at-home fertility tracker in the U.S. In March 2021, Clue, a femtech company, received the FDA approval and launched its digital contraceptive app in the U.S. Thus, technological advancement is one of the key factors driving the demand for fertility trackers and fertility monitor devices.


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Temperature method (taking the temperature in the morning every day before getting out of the bed), cervical mucus method (checking cervical mucus [vaginal discharge] every day), and calendar method (charting menstrual cycle on a calendar) are some of the popular fertility awareness methods. Smart fertility trackers resolve the risk of manual fertility tracking method, which is particularly ineffective in preventing unintended pregnancy.


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