UI/UX Redesign and Customizations for a UAE-based ultra-luxury property website
About Client
The Client is Dubai’s luxurious real estate company, which holds two Guinness World Records: the world’s highest outdoor infinity pool and the highest occupied sky bridge. One of their properties AddressBeach offers luxurious serviced apartments as well as residential apartments.
The Need
The client had the following requirements:
Customize the existing website to make it compatible with Arabic content.
Redesign the website in terms of look and feel and add more features to the website.
The Solution Offered
1. In order to make the website compatible with Arabic content, the Zelite team analyzed the entire website and understood the complexity involved.
The client’s existing website is built with WordPress as a CMS platform. By default, WordPress does not support the use of multiple languages on the site. As per client requirements, the existing website needs to be compatible with the Arabic Language.
The Arabic language has a few impacts on website design, but the biggest is that it is read right to left, rather than left to right. This makes the optimal site layout more of a reverse image of the site in western languages and the call to action need to be repositioned.
While designing multilingual websites, fonts need to be selected carefully that can be used across all websites for consistent branding and appearance. Further care needs to be taken in choosing the font for the company’s branding to ensure that it can be used across languages both online and offline.
The Zelite team managed these challenges carefully and came up with optimal solutions to overcome them. Necessary plugins and code were added to existing websites in order to make them compatible with the Arabic language.
2. As a part of website redesigning, the Zelite team made some changes to the existing website theme and added more features to meet client’s requirements. The changes made by Zelite Team were as follows:
- Change in current font size and style
- Customization of header and footer
- Addition of Arabic Content provided by the client to the respective pages of the website
- Addition of the “Contact Us” page to the website to receive inquiries and feedback from website visitors/prospects
- Addition of an email notification feature using email servers and SMS gateways to receive an email alert as soon as an inquiry is received
- Addition of Download Brochure functionality to the website
- Addition of 360 virtual tours on the website to improve user experience
- Integration of the website with Google Maps to help customers to get directions to the business
- Integration of the website with Google Analytics and enabling default reports to analyze the website traffic and performance
- Addition of a Language switcher to the website (from English to Arabic and vice versa)
- Use of responsive images and videos to make the website responsive
To know, what zelite offered a solution, please visit https://www.zelitesolutions.com/case-studies/website-customization-and-redesign/
Digital Marketing Company in Bangalore - Vistas AD Media As an advertiser in digital time, you would prefer not to miss out on any chance to get considerable traffic and drive sales, right?
As the customer venture has become increasingly mind-boggling, the progressions made on one channel frequently, if not generally, impact different channels.
The effect is particularly valid with Paid and Organic Search.
It includes making content that comprises of targeted keywords or keyword phrases that potential clients are likely scanning for.
This methodology is intended to catch your focus on the crowd's consideration with the goal that they can tap on the promotion that prompts your site.
This makes a favorable position in that it directs people to your points of arrival significantly more quickly than other advertising strategies.
