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MBA in Business Analytics - Benefits, Eligibility Criteria, and More

KIIT School of Management
MBA in Business Analytics - Benefits, Eligibility Criteria, and More

No doubt, data is one of the essential assets in today’s business.

MBA in Business Analytics is one of the most in-demand and famous courses with a wide range of career opportunities. The course students are awarded a professional degree and can choose from a wide range of options for rewarding job titles after this program. The demand for talented professionals is increasing daily, and many national and multinational companies employ them. 

According to research, the big global data and business analytics market was valued at $198.08 billion in 2020 and is projected to reach $684.12 billion by 2030, growing at a CAGR of 13.5% from 2021 to 2030.

MBA in Business Analytics is a two-year post-graduate course divided into four semesters. The course focuses on enhancing students' knowledge for careers so they can apply and manage modern data science to solve business challenges. It also focuses on several aspects, such as artificial intelligence, decision analysis, marketing, predictive modelling, statistics, etc. Business analytics course is the process of combining, collecting, processing, sorting, and using statistical methodologies to transform data into industry insights.

Eligibility Criteria for MBA in Business Analytics

Students first need to meet the minimum eligibility criteria for admission to the MBA degree in Business Analytics course. It is also true that every university's criteria are different. This is why we are taking the example of Kalinga Institute of Industrial Technology (KIIT) in Bhubaneswar, Odisha, in this article to help you better understand the course's eligibility criteria. Have a look!

  • Students need to complete a bachelor's degree from any recognised college.
  • They need approx 60% marks in their previous degree.
  • Apply through KIITEE Management, KIITEE or your MAT,  CAT, CMAT and XAT scores.
  • KIIT Bhubaneswar fee structure varies between – 9 to 12 lakhs.

Benefits of an MBA in Business Analytics

The course has endless career opportunities around the world. Also, the MBA in Business Analytics degree offers many other career benefits. Have a look at some of the points which will clear all doubts if you have any:

  • Business uses data visualisation to offer projections for future outcomes.
  • They use it to develop operational efficiency through their everyday activities.
  • Business analytics check or identify performance and drive growth.
  • It assists businesses in knowing their clients more precisely.
  • Insights from business analytics help in planning and decision-making for the future.
  • It helps discover hidden trends, scale business and generate leads in the right direction.

Ample job opportunities are available for students who want to take this course. From analyst-level roles to business intelligence managers, there are many opportunities available. Listed below are some of the possibilities you can take -

  • Data Analyst/Scientist
  • Market research Analyst
  • Management Analyst/Consultant
  • Business Intelligence Analyst
  • Operations Research Analyst, and many more.

Three Major Categories of an MBA Degree in Business Analytics

Listed below are three major categories of Master of Business Administration in Business Analytics -

  • Predictive Analytics – It is used to an organisation's historical business information to aid in anticipating impacts that may happen in the coming future under a few circumstances, determined by specific criteria.
  • Descriptive Analytics – It is applied to check and analyse an organisation's historical business trends to identify previous impacts based on specific variables.
  • Prescriptive Analytics – It provides helpful insights during a strategy-making and decision-making process. By applying a combination of predictive and descriptive analytics, prescriptive analytics offers insights anticipating future outcomes, representing both when and why they will occur.

You can command this field and build lucrative career options with proper training and excellent education. So, if you are interested in handling a business, pursuing an MBA in Business Analytics is one of the best steps you can take.

KIIT School of Management
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