Tips for Creating Attention-Grabbing Pinterest Video Thumbnails
Pinterest is a great platform for sharing visual content, including videos. Video content can be highly engaging and attract a lot of attention, but it's important to create a compelling thumbnail that will entice viewers to click on your video. Here are some tips for creating attention-grabbing Pinterest video thumbnails:
Choose a clear and relevant image:
The thumbnail should clearly represent what the video is about. Choose an image that is visually appealing and relevant to the topic of your video. Avoid using irrelevant or misleading images as they can be seen as clickbait and may result in viewers leaving your video early.
Use bold and contrasting colors:
Using bold and contrasting colors in your thumbnail can help it stand out on Pinterest. Make sure the colors you use are consistent with your branding and the overall tone of your video.
Add text overlay:
Adding text overlay to your thumbnail can help convey the message of your video and encourage viewers to click on it. Keep the text short and to the point, and use a font that is easy to read.
Choose the right aspect ratio:
Pinterest video thumbnails have a vertical aspect ratio of 2:3, so make sure your thumbnail is optimized for this size. You can also experiment with square or horizontal thumbnails, but make sure they are still visually appealing and can capture viewers' attention.
Test and iterate:
Create multiple versions of your thumbnail and test them to see which one performs better. You can use Pinterest analytics to track engagement and click-through rates. Use the data to iterate and improve your thumbnails over time.
Use high-quality images:
Make sure your thumbnail image is of high quality and resolution. Blurry or pixelated images can be a turn-off for viewers and may result in lower engagement.
Include people in the thumbnail:
Adding people to your thumbnail can make it more relatable and humanize your brand. Make sure the people in the thumbnail are relevant to the topic of your video and are visually appealing.
Show a preview of the video:
Consider adding a small preview of the video in the thumbnail. This can give viewers a better idea of what the video is about and make them more likely to click on it. Also check SnapSave
In conclusion, creating attention-grabbing Pinterest video thumbnails requires a combination of creativity and strategic thinking. By following these tips, you can create compelling thumbnails that will attract viewers and increase engagement with your video content.
Videos are bigger than ever.
According to Hubspot’s 2018 State of Video Marketing report, 81% of marketers now use video as part of their marketing strategy – and this is up from just 63% in 2017.
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Animoto could be a good choice for you.
Choose from their designed video templates, add your own photos, videos and then upload straight to social media.
While Crello may be best known for online image editing, they now offer something pretty awesome and the ability to create animated posts for social media.
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Interface design is an essential part of any digital product, app, or website.
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