Immersive Media Industry Data Book | Forecast 2030
Immersive Media Industry Data Book - Augmented Reality, Metaverse and Virtual Reality Market Size, Share, Trends Analysis, And Segment Forecasts, 2022 – 2030
Grand View Research’s immersive media industry data book is a collection of market sizing information & forecasts, competitive benchmarking analyses, macro-environmental analyses, and regulatory & technological framework studies. Within the purview of the database, all such information is systematically analyzed and provided in the form of presentations and detailed outlook reports on individual areas of research.
Access the Global Immersive Media Industry Data Book, 2022 to 2030, compiled with details like market sizing information & forecasts, competitive benchmarking analyses, macro-environmental analyses, and regulatory & technological framework studies.
Augmented Reality Market Report Highlights
The global augmented reality market size is expected to reach USD 597.54 billion by 2030, registering a CAGR of 39.8% from 2023 to 2030, according to a new report by Grand View Research, Inc.
- In terms of component, software segment is expected to register a CAGR of around 41.0% during the forecast period owing to the rising adoption of AR devices across various applications, including manufacturing, healthcare, education, retail & e-commerce, among others
- In terms of display, smart glass segment is expected to register a notable growth rate of 49.1% by 2030 with the increasing adoption of smart glassesbeyond personal uses of entertainment to industrial applications such as architectural planning, manufacturing processes, healthcare, and more
- In terms of application, industrial & manufacturing segment accounted for the revenue share of around 24.0% in 2022 as AR finds important application in businesses to ensure efficient operations by keeping all processes operational, spotting anomalies, and reducing production downtime
- Asia Pacific augmented reality industry is estimated to witness a significant CAGR from 2023 to 2030 with the rapid expansion of manufacturing, logistic & transportation, automotive, and gaming & entertainment industries, especially in Japan and China
Virtual Reality Market Report Highlights
The global virtual reality market size is expected to reach USD 87.0 billion by 2030, growing at a CAGR of 13.8% from 2023 to 2030, according to a new study by Grand View Research, Inc.
- Based on device, the gesture tracking device (GTD) is expected to grow at the highest CAGR of around 15% over the forecast period due to the trend of gesture tracing for enhanced immersion
- Based on technology, the semi & fully immersive segment recorded the largest revenue share of over 80% due to the realistic experience provided by the technology that closely simulates real-world scenarios
- Based on component, the software segment is expected to grow at the highest CAGR of over 15% during the forecast period, attributed to the growing demand for VR applications in gaming and entertainment
- Asia Pacific accounted for the largest revenue share of around 40.0% in 2022 due to the presence of leading VR equipment manufacturers and encouraging initiatives by the governments for use of advanced technologies
Order your copy of the Free Sample of “Immersive Media Industry Data Book - Augmented Reality, Metaverse and Virtual Reality Market Size, Share, Trends Analysis, And Segment Forecasts, 2022 – 2030” Data Book, published by Grand View Research
Metaverse Market Report Highlights
The global metaverse market size is predicted to attain USD 936.57 billion by 2030, according to a new report by Grand View Research, Inc. The market is expected to witness a CAGR of 41.6% from 2023 to 2030.
- The hardware sub-segment in the product segment accounted for the largest revenue share in 2022, owing to the increased adoption of AR, VR, and MR devices
- Displays captured the highest revenue share in the hardware sub-segment in 2022 whereas, programming engines dominated the software sub-segment with the largest revenue share
- Desktop dominated the market with 42.14% of the total revenue shares in 2022, respectively, and are projected to remain the highest revenue-generating segments during the forecast period
- The VR and AR technology sector held the largest revenue share in 2022 as multiple industries such as gaming, healthcare, education, and entertainment have increasingly incorporated VR and AR technology for numerous purposes. Human resource domains are also incorporating the use of VR and AR devices for employee training
- In terms of offerings, the virtual platform segment accounted for the largest market share in 2022 and is anticipated to exhibit significant growth, owing to the increased adoption of these platforms for multiple uses such as adverting, branding, and academics. Many key players have also realized that virtual platforms help reduce capital expenditures and operating expenses
- The gaming segment is projected to dominate the application segment over the forecast period. The content and social media segment is anticipated to witness considerable growth over the forecast period owing to the increased demand for social media applications
- The North America region accounted for the largest market share in 2022, owing to the high adoption of metaverse platforms
Go through the table of content of Immersive Media Industry Data Book to get a better understanding of the Coverage & Scope of the study
Competitive Landscape
Key players operating in the Immersive Media industry are –
- Alphabet Inc. (Google)
- Barco
- Blippar
- Epic Games, Inc.
- HTC Corporation
- Infinity Augmented Reality Inc.
- Lilith Games
- Magic Leap, Inc.
- Meta Platforms, Inc
- Microsoft Corporation
- NetEase, Inc.
- Nextech AR Solution Corp.
Grand View Research’s Immersive Media Industry data book is a collection of market sizing information & forecasts, regulatory data, reimbursement structure, competitive benchmarking analyses, macro-environmental analyses, and regulatory & technological framework studies. Within the purview of the database, all such information is systematically analyzed and provided in the form of presentations and detailed outlook reports on individual areas of research.
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About Grand View Research
Grand View Research, U.S.-based market research and consulting company, provides syndicated as well as customized research reports and consulting services. Registered in California and headquartered in San Francisco, the company comprises over 425 analysts and consultants, adding more than 1200 market research reports to its vast database each year. These reports offer in-depth analysis on 46 industries across 25 major countries worldwide. With the help of an interactive market intelligence platform, Grand View Research helps Fortune 500 companies and renowned academic institutes understand the global and regional business environment and gauge the opportunities that lie ahead.
