Market Overview:
Augmented reality in healthcare helps in improving patient diagnosis and care with by enhancing visualization and simulation. It allows healthcare professionals to view relevant medical information directly onto a patient, which can help in better clinical decision making.
Market key trends:
One of the major trend in the augmented reality healthcare market is usage of virtual reality for surgical simulation and training. Virtual reality helps in providing safe and risk-free training environment to surgeons and medical professionals. It simulates real life scenarios and allows training on virtual patients. This is growing popularity as it improves skills of surgeons without risking patients health and safety. It is being widely adopted by hospitals and medical institutes for training purposes.
Segment Analysis
The global augmented reality in healthcare market is segmented into hardware, software and services. The hardware segment is expected to dominate the market owing to increasing adoption of augmented reality devices such as AR glasses & head-mounted displays by healthcare professionals for medical training & education, surgery planning etc. The AR devices offer an intuitive and interactive experience which improves surgical precision and safety.
The global Augmented Reality in Healthcare Market Growth is estimated to be valued at US$ 2.5 Billion in 2023 and is expected to exhibit a CAGR of 26% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.
Key Takeaways
The global augmented reality in healthcare market is expected to witness high growth, exhibiting CAGR of 26% over the forecast period, due to increasing focus on reducing costs and improving healthcare quality.
Regional analysis
North America is expected to dominate the global augmented reality in healthcare market during the forecast period owing to presence of major players and increasing healthcare expenditure in the US and Canada. Europe is expected to grow at a significant rate due to growing adoption of advanced technologies and support from government initiatives for digital healthcare in countries like Germany, UK, France etc.
Key players
Key players operating in the augmented reality in healthcare market are Siemens Healthineers, Koninklijke Philips N.V., AccuVein Inc., Vuzix Corporation, Augmented Pixels Inc, and Surgical Theater. Siemens Healthineers offers Xray angiography systems integrated with augmented reality visualization to enhance clinicians' workflow and productivity. Philips offers augmented reality solutions for image-guided procedures, radiology and cardiology.
