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The U.S. fashion ecommerce Market Growth Accelerated by Evolution in Online Fashion Retailing

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Mia Yates
The U.S. fashion ecommerce Market Growth Accelerated by Evolution in Online Fashion Retailing

The U.S. fashion e-commerce market offers a wide range of fashion products including apparel, footwear, beauty, and accessories online. Fashion e-commerce provides customers with the convenience of shopping from the comfort of their home along with easy exchange and return policies. Factors such as attractive discounts and offers coupled with personalized product recommendations have propelled the demand for fashion products through online channels in the country.

The U.S. fashion ecommerce Market is estimated to be valued at US$ 108.1 Bn in 2023 and is expected to exhibit a CAGR of 6.2% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.

Market key trends

The evolution in online fashion retailing has significantly accelerated growth in the U.S. fashion e-commerce market over the recent past. The integration of advanced technologies such as artificial intelligence, virtual reality, and augmented reality in online fashion platforms has improved customer shopping experience. AI helps in offering personalized recommendations, virtual fittings, and instant style suggestions to customers based on their purchase history, size, and preferences. This has increased customer engagement while driving higher repeat purchases and average order values on fashion e-commerce sites.


Segment Analysis

The U.S. fashion ecommerce market is dominated by the women's wear segment. Currently, it accounts for over 35% of the total market share as women purchase more apparel and accessories online. This is because women's fashion is more trend-driven and there is a higher variety in designs, fits, sizes etc compared to men's wear. Thus, they increasingly prefer browsing a wider selection on online retail sites.

Key Takeaways

The U.S. Fashion Ecommerce Market Size is expected to witness high growth. The U.S. fashion ecommerce Market is estimated to be valued at US$ 108.1 Bn in 2023 and is expected to exhibit a CAGR of 6.2% over the forecast period 2023 to 2030.

Regional analysis: The western region currently holds the largest share in the U.S. fashion ecommerce market owing to high smartphone and internet penetration coupled with rising disposable incomes.

Key players: Key players operating in the U.S. fashion ecommerce market are Amazon, Walmart, Target, Nordstrom, Macy's, Kohl's, Saks Fifth Avenue, REVOLVE, Farfetch, Anthropic.

For More Insights, Read: https://www.newswirestats.com/u-s-fashion-ecommerce-market-size-share-and-growth-forecast-2023-2030/

Related Reports: https://allmeaninginhindi.com/aerial-imaging-capturing-new-perspectives-from-above/

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