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U.S. Business Process As A Service In Healthcare Payers Market Driven by Cost Efficiency

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karls scott
U.S. Business Process As A Service In Healthcare Payers Market Driven by Cost Efficiency

In 2023, the U.S. market for business process as a service (BPaaS) in healthcare payers was valued at USD 6.5 billion. It is projected to expand at a compound annual growth rate (CAGR) of 5.62% from 2024 to 2030. The United States allocates over USD 3.8 trillion annually to healthcare—approximately double the expenditure of other leading global economies—largely due to systemic inefficiencies and complexities. BPaaS engagements play a crucial role in boosting payer business process outsourcing revenues, thereby driving market growth.

The healthcare sector in the U.S. is governed by stringent regulations, and healthcare payers operate under an increasingly complex regulatory framework. This complexity is further compounded by dynamic policy changes and evolving expectations from members. Regulatory bodies such as the Centers for Medicare & Medicaid Services (CMS) and the Affordable Care Act are continuously influencing payment models and reimbursement structures, prompting ongoing discussions. These pressures, along with narrowing profit margins, are prompting payers to explore strategies for sustainable growth and operational agility. As a result, many are adopting BPaaS models to streamline administrative and back-office operations, allowing a sharper focus on core activities.

Value Chain Processes Insights

The market is segmented by value chain processes into claims management, member engagement, care management, and others. Among these, the care management segment accounted for 31% of the market share in 2023 and is expected to maintain its leading position throughout the forecast period. Care management significantly enhances healthcare efficiency, offering measurable benefits to both healthcare providers and patients by optimizing operations and outcomes.

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Solution Coverage Insights

By solution type, the market is categorized into traditional and best-of-breed offerings. In 2023, traditional BPaaS solutions held the largest share—over 75%—attributed to cost-efficiency and high levels of customer satisfaction. As traditional outsourcing models evolve, there is a growing shift toward BPaaS, which emphasizes total cost of ownership and encourages vendors to deliver greater business value. This shift also changes the nature of vendor-client relationships, fostering more adaptive and collaborative engagements centered on shared goals.

Buyer Type Insights

Government entities dominated the market in 2023, comprising over 73% of the revenue share. Government insurance programs have been early adopters of BPaaS, particularly through modular implementations of Medicaid Management Information Systems (MMIS). States across the U.S. have increasingly partnered with service providers for the design, development, and ongoing support of MMIS platforms. With CMS promoting a modular approach, more states are moving away from outdated, monolithic systems toward flexible, as-a-service solutions.

Buyer Size Insights

When segmented by buyer size, small buyers are projected to lead the market through the forecast period. Smaller payers often drive innovation and can capitalize on niche market opportunities. Midsized health plans, in particular, excel at delivering personalized, member-focused services. Ultimately, success in this space depends on the efficiency of insurance enrollment and claims processing, regardless of payer size.

Leading Companies in the U.S. BPaaS in Healthcare Payers Market

Accenture

Cognizant

HCL Technologies Limited

IBM

Infosys Limited

NTT DATA Corporation

Optum

TATA Consultancy Services Limited

UST

Wipro

EXL

Softheon, Inc.

Genpact

Change Healthcare

Firstsource

Celegence

Highmark Health

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