Popular social networking site Pinterest hosted an event focused on its creator community recently where it introduced a set of updates comprising its $500K Creator Fund and “Creator Code,” a new content policy along with other moderation tools and updates.
They will have to tap an “I Agree” button, meaning they accept the “Be Kind,” “Check my facts,” “Beware of triggers,” “Practice inclusion,” and “Do no harm” guidelines of the platform.The company will enforce the Creator Code similar to how it implements the guidelines for its other content policies through machine learning and human review.
This might have a more significant effect on the kind of content shared on the platform instead of a simple pop-up agreement with straightforward statements.While the Creator Code isn’t live yet, Pinterest will launch it soon for the creators to sign and adopt in the upcoming weeks, according to the company.In addition to this, Pinterest also launched various new creator tools with the same objective of delivering a safer and more positive experience for all on the platform.The company has introduced several comment moderation tools, enabling creators to filter and delete comments on their content and other features that will let them pin up to three comments in their comment section to feature positive feedback.
Pinterest is also introducing new spam prevention tools that will help clear out some harmful comments by leveraging machine learning to identify and delete negative comments.Pinterest is also introducing new “positivity reminders” that pops up, reminding users to reconsider potentially harmful comments before publishing them.
These pop-up notifications are meant to prompt users to pause and edit their comments that others might find offensive.
For the next cohort, they will be spotting ten more creators in the upcoming months.Adding to her statement, Nikolajev further said that they are on a journey to create a worldwide inclusive platform where Creators and Pinners from all over the world can find ideas that feel relevant, personalized, and reflective of who they are.Following previous year’s allegations of numerous internal issues, comprising unfair pay, racism, sexism, and retaliation, which clashed with its image of being one of the “nicer” companies to work with in tech, Pinterest has been putting in efforts to reform its image.