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How does Amazon Work: Insights into Business Model and Revenue Analysis

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Harrris Bradley
How does Amazon Work: Insights into Business Model and Revenue Analysis

Do you know Amazon was called “Cadabra” in the beginning? But when the lawyer of Jeff Bezos, founder of Amazon misheard the name as “cadaver”, he changed the name to Amazon. Bezos instead named the site from the name of river reportedly for two reasons. One, to suggest scale (Amazon.com launched with the tagline “Earth’s biggest bookstore”) and two, back then website listings were often alphabetical. One more interesting thing about Amazon is, it’s logo began as an abstract river design. After making few changes in design, in 2000, the logo was re-designed as the Turner Duckworth design we see today. In current logo design, a smile begins under a and ends with z (in the name of Amazon) which means they offer anything from A to Z to their online customers. Here is one more interesting thing which you might not have heard and that is, founder of Amazon, Bezos is currently involved in a project to build a 10,000 Year Clock.

Amazon has developed a merited impression for owning the internet shopping market, yet contenders like Walmart are hoping to increase the targeted market. Amazon is a standout among the best sites on the planet; it’s likewise the #6 site most prominent site on the planet. In 2015, by market capitalization, Amazon crossed Walmart as the most valuable retailer in the US. Amazon is the fourth most valuable public company in the world, the largest Internet company by revenue in the world, and the eighth largest employer in the United States. According to industry statistics, Amazon is the leading eCommerce in the United States with close to 136 billion U.S. dollars in 2016 net sales! That is a huge amount of revenue. Amazon acquired Whole Foods Market for $13.4 billion in 2017, which vastly increased Amazon’s presence as a physical retailer. There are a few reasons why Amazon is so effective yet one of the motivations behind why they’re so fruitful is on account of they enable anybody to offer or purchase items on their site.

Who was Amazon’s First Customer?

John Wainwright, an Australian software engineer based in Sunnyvale, Calif., was the first customer of Amazon. He became Amazon’s first non-company customer on April 3, 1995, when he purchased “Fluid Concepts And Creative Analogies: Computer Models Of The Fundamental Mechanisms Of Thought” by Douglas Hofstadter.

Amazon Business Model

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