The exact future of Voice Assistants is unpredictable. However, the current situation is witnessed, it is gaining considerable tractions, and not slowing anytime near. Indeed, it is necessary to hire Digital Marketing Services for Businesses that start understanding the power of Voice Assistant and, will start revising SEO services with Results.
“OK, Google, what’s the capital of China?” I heard the 6-year old ask the device. ‘Beijing ‘, it replied within seconds. Digital assistants are everywhere. There are more and more people getting comfortable using it.
There have been several surveys that reveal that the earliest adopters of voice search are millennials.
Therefore, Search Engine Optimization (SEO) specialists need to focus more on the intent and context of the user search.
Surveys reveal that most of the agencies are not geared up for voice search, are not prepping for Artificial Intelligence (AI) and are still struggling to make mobile their priority.
Click to know what voice search is and how is it going to impact the key digital marketing trends?
Digital marketing is a revolution that started few years back.
Use SEO in a smart way
SEO is an ever evolving aspect that one can never go wrong.
Search engine optimization determines your search results and based on that Google or other search engines rank you.
Spending time on this will help you in a long run.
Google Home, Siri and Alexa are few of the latest gadgets that prove that Voice Search is the trend of 2019.
It is found that a voice-only search enables a user to browse the internet without having to scroll through the sites.
This SEO trend is drastically improving user experience, leading to the probability of having half of the online searches made through voice search by 2020.
Great if it is, but if not, here are a few tips to help you optimise your website for voice search.
Make sure your website loads quickly.
Alongside, your website should have a responsive design, optimized images, compressed files, website caching for better page speed, and reduced server’s response time.
But, it’s quite different in Voice search where users tend to say long phrases like “what are the top digital marketing companies in the world?” For voice search optimisation, consider using long-tail keywords that sound more natural.