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Making New Collections Of Traditional Watch Brands

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Caitlina Keegan
Making New Collections Of Traditional Watch Brands

If it were so easy to compile a new series, this would not be the topic today. We have been shown the most luxurious and glamorous timepieces that kings and queens had owned. From the Gulf of Kutchh to the Straits of Gibraltar, watches were a tradition, a thing of beauty. A watchmaker was one of the most respected tradesmen in their times. And, even today the craftsmanship, the minute attention to details is cherished by a lot. This makes the current generation of luxury watches. These inspire brands to introduce new collections to the market. The same crocodile leather watch strap can be given a new twist, all thanks to the designer. Today, modeling and creativity are propelled with technology. This makes it easier to rethink the designs and test them to satisfaction.

These can be anything yet unseen

These can be found online from markets that are not native to you. So, everything is changing. The premium segment also has their own exclusive products and models. Many import them upon order from their country of origin. The calf watch straps are some of the native materials that have still existed today. Their manufacturing processes have somewhat stayed the same. It is still possible to find or come across something that you didn't know existed till you saw them. It is always an exciting time with various designs and designers working all across the world. Some countries have been there for generations while some are just starting. The import and export is a continuous process today.

Just a matter of time

It is no coincidence that timepieces have been evolving. It is just a matter of time that we see old styles make a comeback. Or, new entire collections rise in the market. If you read the news, you might be aware of a new industry clocking for smart watches. There are brands trying to keep the traditional style while there are brands that are completely taking new directions. In essence, simple analog movements are also getting an uplift with things like calf watch straps, designs inspired by Indian and Boho cultures, patterns from geometric to esoteric and more. The evolution has brought a lot to the plate at the same time.

The notion of introducing a new collection is no more just premium expensive watches but also mid-tier series. The midrange market is much bigger than before. It is still rising in proportions. We can find all sorts of variations of traditional materials and design choices like the use of crocodile leather watch strap for even midrange watches. It is not unusual but stems from availability and manufacturing techniques, cost of labor in the current scenario. The efforts are surely shining in bright colors.

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Caitlina Keegan
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