Facebook has just launched a Snapchat-like new feature, “Messenger Day” on its chat app, which allows users to share decorated photos and videos that disappear after 24 hours.
WhatsApp and Instagram have also previously released similar features.While self-destruct features have been popular in western countries, Chinese people have seemingly yet to take a fancy to this chatting style.
However, many Chinese communication or dating apps have added similar features to their services.China Business Journal reported that many Chinese companies have been following Snapchat’s model and provided self-destruct features.
One of them is Blublu, whose founding team said that the function hasn’t yet become popular in China, giving startups a chance to compete with tech giants.Here are five apps where you can try out the feature that western millennials are crazy about.MomoPhoto from Momo.Founded: 2011
Annual revenue: USD 553.1 million in 2016As a major dating app in China, the existence of Momo’s self-destruct feature came as no surprise.
The app allows users to share photos and short videos that would expire within a customized time frame, usually within 24 hours.AlipayThe pop-up screen in Alipay suggests that the message has been deleted after being read.