Alain Templeman
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Alain Templeman gives you fundamental B2B marketing strategies that will help your company get ahead in the marketplace and will boost your overall marketing results.
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Alain Templeman
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Ragini Vecham is known for her expertise, integrity and passion for Sales, Marketing and M Strategies as well as for her exceptional dexterity in acquiring and managing new business opportunities.
Now she is the CEO of “BotSprint” (http://www.botsprint.com) a platform for digital marketers.
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Here’s everything you need to know about the B2B customer decision journey: The first stage is called “Needs Assessment,” where the customer identifies a problem or challenge that needs to be addressed. Once a solution has been identified, the customer enters the “Purchase Decision” stage, where they decide which product or service to buy. Understanding the steps in the B2B customer decision journey is essential for marketing and sales teams. Now that you understand the different stages of the customer decision journey, it’s time to put this knowledge into action. Read more about Everything You Need To Know About B2B Customers’ Decision Journey
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The Chief Information Security Officer (CISO) is responsible for the organization’s cybersecurity policies and initiatives. The Ability to Clearly Communicate Business Risks and Hence PrioritiesCISOs, cyber teams, and their partners will not be able to mitigate or remediate every risk that the company faces. Communication with external auditors regarding the risk to data and intellectual property is often part of the work. First and foremost, businesses must be capable of risk management because they have a fiduciary duty to protect the company as a defender. Full article: Top 4 Things that Make CISO More Effective Software security news
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