Fact.MR has published a new research report on global market sizes, upcoming industry trends and growth opportunity through 2019-2029 to its online database that tries to unveil the various scenarios prevailing in the natural food color additives market. The global natural food color additives market is anticipated to grow at a CAGR of more than 5% during the forecast period in terms of value. The food color additives market analysis report presents detailed information regarding the drivers, restraints, opportunities and trends affecting market growth. With the growing awareness of the masses towards using clean label products, the usage of natural food color additives has been gaining traction. The aversion of consumers towards the synthetic and chemical products has been evident in the recent past.
The key factors affecting the natural food color additives market are the increasing downstream demand and consumer health consciousness. The rules and regulations regarding the chemical content limits have become stringent and have been heavily imposed by various governments. Major changes have been implemented in the global food color additives market with the introduction of ISO 22000, designed to address food safety management systems. This will help garner significant demand for natural food color additives in the forecast period. The demand for the natural and plant derived products is creating significant opportunities for the food and beverage industry. Manufacturing companies are replacing synthetic or artificial colors with natural food color additives. According to various health associations and organizations, the consumption of food with natural food color additives are beneficial for health, as it fulfils a wide range of nutrients demand. The long term usage of the natural food color additives will help the consumers to sustain better food and snacking habits.
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Natural food color additives refer to any substance used to impart desired color when mixed. Natural food color additives are either vegetable & fruit derived or animal derived or can be obtained from other natural sources. Multiple product offerings are available for natural food color additives like Carotenoids, Turmeric oleoresin, Enocianina, Paprika oleoresin, Spirulina Extract, Chlorophyll, Carmine and others. The portfolio of natural food color additives is increasing day by day. Catering to the needs of the consumers, industry players have been using natural food color additives in beverages, milk products, baked goods, confectionery, snack & cereals, soups & sauces, meat products and others. Among beverages, natural food color additives are used for carbonated soft drinks, energy drinks, milk drinks, juice based drinks and others.
Key players covered in natural food color additives report are Kalsec Inc., San-Ei Gen F.F.I., Inc., International Flavors & Fragrances, Chr. Hansen Holding A/S, Sensient Technologies Corporation, Koninklijke DSM N.V. and Naturex SA among others. The research carried out over the years has linked artificial colors with carcinogenic and cardiovascular problems. In light of these studies, companies have taken precautionary measures to avoid artificial food emulsifiers and have become proactive in integrating natural food color additives in their products.
