
It has been proven that placing items the Waterton hotel wants to sell first will sell more of those items. Maybe they have a specialty no one else has been able to make in a similar fashion and it appears on the menu at the top of the entrees even though it is the most expensive. The restaurateur wanted people to order it so it was placed first on the menu.
When developing one care should be taken to provide customers with a sense of what the Waterton dining restaurant is all about.