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Unearthing the Challenges Involved in ICO Marketing

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Vanessa Jane
Unearthing the Challenges Involved in ICO Marketing

ICO (Initial Coin Offering) has proved to be a cost-effective method of raising funds for startups. While formulating the offering requires a lot of investment in time and money, marketing has become easier with the abundance of tools and channels. 

Some of the Main Challenges for Ico Marketing Are 

  • Lack of Adequate Coverage
  • Absence of Effective Payment Solutions
  • Targeting the Right Audience
  • The Pressure of Competition
  • Lack of Transparency
  • The Huge Expenditure on Advertising
  •  Lack of Solid Tokens
  • Not Focussing on Business Goals
  • Tightening of Regulations
  • Lack of Sufficient Manpower
  • Incomplete Whitepaper

Lets follow the link to know more with brief - https://steemit.com/icomarketing/@blockchain-baf/unearthing-the-challenges-involved-in-ico-marketing

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Vanessa Jane
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