
Tips to optimise your Google Ads campaigns in 2020/21
Over the years countless businesses and advertisers have used Google Ads to increase their ROI and grow. Having said that, you will also find many businesses that are highly disappointed in the output that Google ads campaigns provide.
https://www.qltech.com.au/hub/digital-marketing/tips-to-optimise-google-ads-campaigns/


Dynamic search ads are about 80 % hands-free in reality.
Using dynamic search ad campaigns are great as they use the information on your website.
But you still have to keep an eye on them, most important is to keep updating your list of negative keywords on these campaigns.
In this short Google Ads tutorial find out more about negative keywords in dynamic search ads campaign.

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Yes, we also like to use the promotion of publications, but when it comes to move to the next level, it requires a greater investment of time and attention.
Because there are several elements to take into consideration:
Knowing what are the most common errors in Facebook Ads is the first step to being able to create more efficient campaigns in a tool, as complex as the ad platform of Facebook nowadays.
Socialbakers, a reference in analyzing social media data such as Facebook and others, compiled the common mistakes brands make when they decide to use Facebook ads known as Facebook Ads to promote their business.
Beware, your consumers do not always share your interests.
So, do not even think about including contacts from a huge list of emails with no targeting criteria, as it just does not work.


Did you know that 86% of business professionals prefer using emails for conversations related to their business?
77% of customers prefer emails over other forms of marketing or advertising as well.There's a lot to love about emails: they're a naturally organized form of communication, they generally allow recipients to respond at their own convenience, and they can share resources efficiently between individuals on either side of the world.So if your business can successfully build an email marketing campaign, you're already reaching people the way they want to be reached.
Click below to take a look at the full version of this infographic on email marketing data.