7 important tips to create user engaging social media designConcept base unique graphic design for social media post makes your brand really out of the box in the digital world; social media is all about photos, attractive graphics & videos, if your graphic design is good enough to grab the attention of the users then you already win the race of social media marketing.“Study says that people are reacting to images & infographics than the regular boring post with lots of content”, even Instagram, Pinterest & Tumbler give priority to images & videos as an important source of content than regular typo content.It is no wonder that graphic design is the key to get success in social media marketing of your Brand, all major & multinational companies invest a huge amount in the social media marketing campaigns to get the attention of the prospect and make him saturate with good quality image & video content and force him to purchase its product/service.So, now the question is how to design your social media creative graphics and what is the graphic design content strategy to connect your prospect with your brand long time & convert into a loyal customer and your company’s silent brand ambassador.Let’s take a look at the 7 very important tips to create user engaging social media designsTip: 1.
Use HD Quality Image / Video for social media graphic design" width="488" height="257" /> As per the statistics “human attention span is reduced by only 8 seconds in 2020”, which means if you want to grab the attention of your prospect then you have very little time.So the question is how to catch attention?
It’s only possible with HD quality photo/video, the first step toward social media success is high-definition graphics and video.How to get/find HD images for your social media graphic design?• Use HD images from Google• Use HD & unique images from image bazaar, Sutter stock• Use the photoshoot of your product with a professional cameraTip: 2.
User color contrast in social media creative designThe perfect balance of light & dark color in your social media creative graphic design can catch more engagement than other plain colored design, a combination of contrast color can stop social media user to stop scrolling and this is the main aim of any brand to stop the scroll and pay attention to their social media designs.
Let’s talk about some perfect color contrast combinations for your social media creative design, dark yellow with dark blue, Red with aqua blue, green with magenta, etc.The question is how to find the best color contrast for your brand color theme?
The answer is yes, canva color wheel, with help of this tool you are not just able to find contrast (complementary) combination, and you can also find monochromatic, analogous, triadic & tetradic color combination and get an idea about your social media creative design color selection.Tip: 3.