As a technology company, you have a clear advantage over your competition. One way to achieve better performance is to strategically utilize strategies that help generate leads and grow your business.
In this post, we providesix strategies that every tech company must incorporate as part of their B2B marketing strategy. In order for these strategies to work effectively, they must be properly implemented and used as part of the company's overall B2B marketing strategy.
B2B marketing is the process of promoting your products to another business.
This marketing method is used when one company sells its products to another business instead of direct to consumers.
Altezza, an eCommerce visibility solution, today announced its new, updated approach to platform integration that offers unprecedented flexibility and lower Total Cost of Ownership (TCO).
Today’s announcement signals Altezza’s transition from a page-publishing platform to a managed Software as a Service (SaaS), with the flexibility to integrate with each site in a way that works best for them—their site architecture, business challenges, and their priorities.
Altezza’s search specialists work with digital marketing, SEO and IT teams to extrapolate the most valuable insights, develop a results-driven search optimization plan and facilitate execution.
Altezza is a technology company that empowers marketers in a headless world.Every online shopping experience starts with a search, and not just a simple search.
If a brand’s site is not able to match specific products to consumers’ specific queries, then they are missing opportunities to create loyal customers and leaving money on the table.
The solution seems simple: optimize your pages for search.
