Widewail, the leading customer review and reputation management solution, introduced a new offering in its Widewail Trust Marketing Platform, Invite Video (™). Building on the company’s SMS review generation technology, Invite Video™ empowers marketing teams further by capturing video testimonials.
“Word-of-mouth marketing has taken on a whole new shape with video playing a key role,” said Matt Murray, Widewail CEO. “Consumers look to their peers to provide the information they need to build trust in a company or product, and when a review is accompanied with quality video, consumers are more compelled to trust that business.”
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