Product packaging is important as apart from giving protection to the product, it helps in the marketing of the product and increases brand awareness. Product packaging is crucial for businesses as such details make a big difference in today’s competitive market. The packaging process may involve aspects like the design of the primary and secondary packaging, assembly, storing of product in the warehouse, and shipping. Businesses do not have the time or resources to invest in the expensive equipment needed for packaging so partnering with a packaging company in UAE with the equipment and know-how to manage the packaging supply chain would be an added benefit for them.
A good packaging company has experience with several types of packaging and can offer a variety of different solutions. They are equipped to provide high-volume or low-volume packaging operations, detail-oriented packaging, functions that can provide additional support in terms of logistics, sustainable packaging, and quality procedures to meet all regulatory requirements.
When To Use A Packaging Company
A business should consider partnering with a packaging company in UAE if:
· Does not have the equipment and manpower to handle the packaging operations
· Do not plan to begin in-house packaging
· Usage of a new packaging scheme that the current packaging infrastructure cannot handle
· In-house packaging facilities are working at full capacity or prioritized for another product
· The product packed need to meet specific regulatory requirements
· Cost-effective to pack products nearer to point of sale and distribution
Criteria For Choosing A Packaging Company
Choosing the right packaging company is an important task and investment on the part of the business and a few areas that need to be examined before selection are mentioned below:
· Location
A packaging company that has facilities close to the manufacturing unit of the business can help to reduce potential freight costs. It will also be beneficial if the packaging company has facilities near a remote point of sale too as it will be less expensive to ship unpacked products as compared to packaged products.
· Expertise
The packaging company in UAE should have the knowledge and experience to meet the packaging needs of the specific product. It would be helpful to review the portfolio and take feedback from other customers of the packaging company to learn more about them. It would be useful to check their network of operations, and team to evaluate their levels of expertise.
· Equipment
Packaging requirements vary depending on the product being packed. The packaging company should have the equipment and facilities to handle the specific packing needs of the product and be well-compliant with the packaging requirements, rules to meet export regulations.
· Cost
Cost is always an important consideration when choosing a packaging company should not be at the cost of experience and equipment. The experience, quick turn-around, and overall efficiencies provided by the packaging company would help increase profits and ultimately save money.
Also Read: Wooden Based Packaging - Types and Benefits
Packaging is far more important than what it used to be earlier and it would be beneficial for the business to partner with a packaging company in UAE that is capable to work with you and come up with solutions that are best for your specific needs.
