Entrepreneurs have this in common that they perceive solutions when faced with problems.
But like many inventors and scientists—Charles Darwin and Alfred Wallace, for example – this revolutionary idea that you had in your shower, others had it too!
We tell our friends about our great idea (who aren't necessarily the target but that's not the point) and most of the time we get an “I don't understand” which signals the start of a lengthy discussion during which we argue until obtaining the surrender of our interlocutors—most of the time, out of empathy, and sometimes out of trouble.This is where we should stop, or we will waste the next few years of our lives trying to convince everyone that our idea is brilliant.
But when you identify and put into words an issue, it helps people take a step back.
And since humans like to solve problems if they suffer from them, mainly because they find a personal interest in them, they will quickly find solutions.
As an entrepreneur, seeing people looking for solutions proves the problem exists.For example, Mark Allen Sallada founded his business after identifying a painful problem he identified in the law enforcement sector.
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