The increasing herd size of dairy farms and growing consumption of milk and dairy products are the primary growth drivers for the dairy herd management market. Increasing public-private funding and investments in dairy farming and technological advancements are further aiding the market growth. On the other hand, ongoing campaigns to save dairy animals from unethical herd management practices are expected to restrain the growth of this market during the forecast period.
Globally, the outbreak of COVID-19 has caused significant disruptions to businesses and economic activities across the world, including the dairy market. Due to the pandemic, the demand for ‘out of home’ dairy products has reduced significantly, misbalanced supply and demand, and negatively impacted global farmgate milk prices.
Additionally, the profitability of dairy farms is reduced due to the increased feed costs, which are likely to last till the first half of 2021. Still, a recovery is expected during the second half of this year.
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Due to the pandemic and the movement restrictions associated with it, the labor-intensive dairy industry has faced a production shortage as the majority of tasks in animal farms are performed by skilled laborers. This has hampered the supply of laborers in farms and processing plants and milk transportation.
Globally, the herd size of dairy farms has increased significantly over the years. According to the OECD-FAO Agricultural Outlook 2019-2028, compared to the previous decade, the estimated growth of cowherds is 1.2% per annum and is higher than the estimated average yield growth (0.4%) as cowherds are projected to grow faster in countries with low yields.
To save dairy animals from such unlawful practices, several campaigns have been initiated across various regions. Such ongoing campaigns and government initiatives targeting large-scale factory dairy farming practices are creating hurdles for small/medium-sized dairy farms to increase their scale of operations. This, in turn, is limiting the adoption of dairy herd management products.
The adoption of dairy herd management products or technology in developing countries is slow, primarily due to high installation costs and low awareness among farmers. However, growing demand for milk and dairy products, increasing per capita income of farmers in developing countries, rising herd size, and growing focus of governments on livestock farming and agricultural sector are expected to increase the demand for advanced dairy herd management solutions in developing countries in the coming years.
