When you have only 10 minutes to visit the National Gallery in London, what do you do? You quickly ask about Van Gogh paintings, then find the Sunflowers, and then relax. You will have the best experience in such a short time. The mobile app design resembles this visit, where people get a feel of the app design in a few seconds.
The UI paints a picture of UX because the people don’t have time to waste on poor UI. They are looking for sunflowers in your app design. If the website images take too long to load, the layout is unattractive, the design elements are not properly organized, and the design appears cluttered, then users take no time in abandoning the app.
Let’s dip your toes in the water to know what statistics are saying:
- 75% of people give time to read the content that’s beautifully designed when they have 15 minutes to navigate the app.
- 90% of people stop using the app if images take too long to load.
- 74% of the visitors return to the app if it delivers a good user experience.
The UI and UX statistics showcase that it’s essential to master the art of app design, or else you lose the game. Before digging deeper to know- how to engineer an exceptional design, let’s understand the core concept of app design in a nutshell.
What is app design?
The app design is a front-end of the mobile application that users can view and enable them to navigate through the app. The visual interface is not only a combination of colors, fonts, animation, buttons, and other design elements. Instead, it’s beyond the rich visuals. The team of designers and developers conduct market research, create a prototype, conduct user interviews, and perform rigorous testing to craft the app’s UI that ensures seamless UX rendering.
The app design is a perfect blend of UI and UX design that is ultimately responsible for wow experience delivery. UI is a visual interface that users can view and UX is the interactive part of the interface that enables users seamlessly interact with the application. Let’s understand the differences between the two.
- UI designing
- UX designing
Which are the differences between UI and UX design?
Often, UI and UX design are not understood fairly. Commonly, if the UI design makes the users experience the product/service, then you are a UX designer. It’s the biggest myth. It’s like- if you can fix the problem in the pipeline, you are a plumber.
The UI and UX design are two different things, but not comparable at all. Both of them are made up of a bunch of different design components which together make up the user experience. However, using the two terms interchangeably is wrong.
“UI is focused on the product, a series of snapshots in time that is specific to visual style, structure, labels, and more. UX focuses on the user and their journey through the product.” – Scott Jenson, former product strategist at Google.
What are the benefits of UI/UX design to realize business success?
- Optimize Productivity
- Improved Conversion
- Enhance Consistency
- Reduce Designing Costs
- Seize an extra edge
How to engineer the exceptional app design that enables businesses to stay successful?
- Product hypothesis
- Discovery workshop
- UX wireframe creation
- Prototype building
- UI designing
- App design testing
- Finally, it’s time for design rendering
Wrapping it up
The app design is not a work of an average Joe. It requires professionalism, creative twist, and aesthetic design engineering that makes the app design meticulous and enables the business to achieve goals. Nailing the art of app designing requires going through all the app designing tips and using tactical design strategies that enable mapping UI/UX carefully from UI research to design delivery. Build the design that goes beyond UI designing and engineer unparalleled UX.
Websites mainly showcase the company's products and services and act as a virtual venue for customer engagement and service.
However, the increasing usage of smartphones by people for just about everything has redefined the marketing world and compelled the businesses to not only rely on having a website but it also develops an interactive and fluid mobile app.Starting from managing finances to organizing a to-do list and from shopping your groceries to ordering food, there is a mobile app for just about everything these days.
Better Value To CustomersMainly customer engagement and interaction would reach a new high with the help of a mobile app.
Brand VisibilitySo, in a world where just about every person in the world has a smartphone and spends about two hours on average on it, having a dedicated mobile app would strengthen your brand visibility.
Basically having an app would improve communication with the end users and foster trust among the customers for being easily accessible.3.
While the use of the mobile app is encouraged, the relevancy of a website doesn’t diminish completely.
Glasier Inc. offers creative mobile app UI/UX design services to carve great experience and design trends.
Looking to launch a mobile app for your business?Visit for more Information: https://www.glasierinc.com/mobile-app-ui-design-services/
