logo
logo
Sign in

What is social media tools and must have marketing tools?

avatar
Dibya Mondal
What is social media tools and must have marketing tools?

Tools that help to facilitate social media. Examples include RSS, blogs, video logs, widgets, tags, forums, location based services, Web chats, instant messaging, podcasts and microblogging services

Placeit-

This is an image and video tool that allows brands to showcase products and digital designs in realistic web or video environments. Huge amounts of time and money may be spent on outdoor photoshoots, while the same can be saved through using Placeit Logomaker. A one-time purchase can cost a few thousands, but a monthly purchase can cost up to ₹1200. There are many social media tools for marketing that also follow the social media algorithms.


Stencil-

We can use over 5,000,000 royalty-free photos as templates for creating graphics. Through the browser extension, we can convert an image or text into a graphic and share it on social media. Also there are different marketing strategies for twitter to understand the algorithm


Following are the marketing strategies for application

App store optimization

If you don’t know what app store optimization is, it is the process of making your app more visible on the App Store or Google play store. It is essential to every application as well as a users. Because even if you offer a various and the massive number of loyal users to the App Store or Google Play, you still need to make your app well provided to be installed completely.


Set your KPI’s (key point Indicators)

You can try KPI’s for the perfect app marketing where you need to calculate the performance of your app. KPIs are necessary to be aware of how many new users are included on your app. And how many users are active who use your app daily, who use it in the month. What is the cost per Acquisition (CPA), what is Cot per install (CPI) or Cost per Mile (CPM) of your app, and any other information about your applications?


Different types of online advertising platforms

Native Advertising

This is one of the most innovative types of advertising in which you prefer connecting people and gaining their trust by helping them or solving their doubts. There are various tools to help, such as blogs, which relate to the users by allowing them. In this way, you don’t just advertise; you talk to them about something they might be interested in. Later, you engage with them by various methods such as SEO and email marketing and create a sales funnel.


Social Media Advertising

  • Facebook
  • Instagram
  • Twitter
  • Linkedin
  • Pinterest
  • Snapchat


collect
0
avatar
Dibya Mondal
guide
Zupyak is the world’s largest content marketing community, with over 400 000 members and 3 million articles. Explore and get your content discovered.
Read more