When it comes to selling your art, Instagram is an ideal platform. With its ad platform, you can target specific audiences and adjust your budget accordingly. However, it is important to keep in mind that the art scene on Instagram is rather noisy these days, so it is important to promote your art consistently. For this, you need to publish high-quality photos. The best photos are usually taken with natural or stage lighting. If you are an emerging artist, focus on publishing excellent photos that attract a wide audience and a lot of attention.
Another option is to accept commissions for your artwork and learn how to sell art on instagram. Many people want to own unique works of art and are willing to pay for them. As long as you have a steady stream of followers, you can even make a decent income selling your art. However, it is important to post regularly and keep an eye on your Instagram insights to maximize your sales.
While selling art on Instagram may not be as easy as selling your paintings on eBay, it is an excellent way to attract new customers. You might not sell your work immediately, but you can be sure that your potential buyers will be following your posts for months or even years. In time, they might turn into huge customers. However, you should never expect a sale to happen overnight, especially on Instagram. It's important to understand how the buyer works before selling your art on Instagram.
Firstly, you need to know that Instagram is all about visuals. The photos of your artwork are vital components of your Instagram profile. Don't be shy about sharing your work and answering comments and questions that you receive. You can also respond to insightful comments and engage with your followers by posting informative content and starting conversations. Remember that Instagram is also a platform for social interaction, and you can use it to your advantage by sharing inspiring content and introducing your followers to other artists.
Using your Highlights is also a great way to showcase your work. These are located at the top of your profile and attract a high number of views. Highlights are the perfect way to introduce your art and give your potential customers a dedicated space to learn more about it. You can also create an FAQ Highlight where you can hold key information for your customers.