How to Come Up with Unique and Creative Business Name Ideas

You're attempting to come up with a name for a business that you already have in mind. Everyone who hears the name of your business should remember it. However, choosing a company name is sometimes a barrier for new business owners.

This article will show you how to come up with intriguing company name suggestions for your new business while making sure that it:

Let's examine these qualities before looking at some advice to assist you in the process of thinking of a company name.

1. Make it original

When naming your company, being distinctive may be tough (and demanding), but it's essential. Don't be afraid to stand out!

Accept that your Game of Thrones-themed Wintr app featuring the Stark family will be lost in the sea of other apps with names like Tinder, Grindr, Flickr, and Tumblr.

Your new company's name needs to make people sit up and pay attention.

It's important to allow your ideas to flow freely during the brainstorming phase in order to generate a wide range of options to work with.

Look into keywords: Twin word is a terrific free keyword tool that may aid in the development of fresh name concepts. When you type a keyword associated with your company into its search field, a graph of all the other terms linked to it will appear. Fire away!

Look through books: For ideas, consult a printed dictionary or even one of your preferred books. Even if they have nothing to do with your industry, note down any words that strike a chord with you as you turn the pages.

Make it more intense. Another way to promote creativity is with a hilarious pun. Take a look at these examples of creative company names to get some ideas for your own brand.

2. Make it future-proof

You don't want to pick a name for your company that would hinder your future expansion plans or restrict your market.

Assume your business makes shoes for ladies but has ambitions to eventually target the male market. Goddess Heels by Fiona is not a helpful name.

One way to future-proof your business name is to consider your company's narrative, principles, and key differentiators while you brainstorm, breaking out of the siloed "this is the product or thing we sell" perspective.

Think about your options: What phrases would you use to introduce your company to others? Who is your target audience, exactly? Which feelings do you want your customers to experience?

When you think of your business, are there any specific terms that come to mind? What distinguishes you? Pull out some paper and a pen, and start documenting everything.

Think about your suggestion: If you run a service-based business, it could be advantageous to add "service providing" as a suffix to your name (e.g. Scaling Upward Design).

Maintain simplicity: A company name shouldn't be a complex combination of words. It should be enjoyable and arousal positive emotions and relationships in both you and your potential customers.

Aim for simple spelling: When you rely on internet users to look you up or recommend you, simple brand names are easier to remember and spell.

3. Make it user-friendly

How are things now that you have a preliminary list of creative possibilities for company names? It's vital to choose a name that is straightforward to say, spell, and enter into Google, even if it's a made-up phrase.

There is currently no "Did you plan to write this?" system in place for misspelt URLs in browser windows, which is a problem for many people.

Choosing a company name that makes it simple for clients to find you might put you ahead of the competition. Always keep in mind that if customers can't find you, they'll go somewhere else!

Establish creative limits: As you go through the brainstorming process, keep names to one or two syllables; this will help you concentrate on thinking of names with more impact. Other restrictions to test out? Making names that are only alliterative (hello, Squarespace and PayPal) or that begin with verbs (e.g. Dropbox, Shopify).

Try out other materials: Put your potential company names into a logo, speak them out in public (or to yourself in the mirror), and include them in your email signature to get a sense of how they look and sound. You can decide whether or not your ideas connect by making them feel authentic!

To get feedback Get opinions on your prospective names from a few reliable friends or family members. If you use a name and someone seems confused or starts asking you questions, you might want to reevaluate the name's suitability.

Analyze language translation before naming your business something that will be challenging to convert into another language. To make sure you are not naming your business after a body part or something offensive, just check Google.

4. Make sure it’s available (in some form)

It's time to do some research once you've chosen a company name (or a few), if you haven't already. Check whether the name is available in.com form if you want the name in your website's URL for SEO and legitimacy purposes.

If not, you have about a hundred options, ranging from.net to.co.uk to.tv; nonetheless, a.com URL may offer your company a more credible appearance and draw in more customers.

The good news is what? Being original will pay off since the more distinctive your company name is, the more likely it is to be usable as a web address.

Check it out: GoDaddy is a fantastic tool for checking domain availability and looking at alternatives to.com. Hold your breath when entering any recommendations and checking to see whether the names are already taken (we hope not!).

If so, list which businesses or websites are housed at those locations. There are tools available for the United States, Canada, and the United Kingdom allowing users to perform a trademark search.

Never quit up; if the domain isn't accessible, you still have options. Users can prefix or suffix the name with a word like "app," "get," or "hello." If they are employed by a service-based company, attempt to include the service's name in the name.

Check your social media handles: After checking the domain name, utilise Namechk to see whether the name you want is already taken on social media, especially on the networks you want to use to expand your business.

5. Make sure you LOVE it

It should go without saying that you must enjoy your new company name and have faith in your ability to introduce it to the world.

We advise coming up with several ideas and considering them carefully before choosing a winner because success won't come quickly.

The final thing to keep in mind is that businesses frequently rebrand, but it costs time and money. Attempt to get the name right on the first try to ensure that your business gets off to a strong start.

What makes a good business name?

A extremely distinctive company name contains a few key traits.

Feels: Pottery Barn's name alone alludes to a range of rustic furniture. Make an effort to use creative, highly visual words to generate a feeling.

That sounds good: An effective business name has a pleasing ring to it. Aritzia is an example of a name that combines consonants and vowels, while Flora and Fauna use rhythm to give the impression of flow. Consider the pronunciation and how it sounds in conversation before deciding on a brand name. Try to keep it to no more than five syllables.

Speaks to your target market: Your target market will remember a strong company name. You might choose to play on industry terms if you own a tech company. These three examples BitBucket, 1Password, and CodeCov—are all top-notch.

A great way to generate a company name

It may take a surprising amount of time to come up with outstanding company name ideas. Being constrained at the beginning of your business is difficult, therefore using a free business name generator might be helpful.

The BNT Business Name Generator produces hundreds of business name possibilities in a matter of seconds, and you can check the availability of a domain name, social media handles, and a logo preview without ever leaving the website.

As a consequence, we generate ideas for company names using a variety of techniques, including created names, compound words, and traditional names that are pertinent to your industry. You may filter results by name length (character count) just beneath the search field and get suggestions for related terms. You will save a lot of time using it, and it's completely free.