The success of an organization depends upon its employees. The organization that has a robust recruitment process has the right direction to move into. Without any doubt, we all know that nowadays, recruitment requires automation. Technology is empowering recruiters with new directions to find quality talent. Traditional methods of recruitment have taken a backseat with the introduction of AI tools and solutions like resume parser, ATS, and recruiting software. Now, organizations have better opportunities to add value to their talent pool.
Keeping all these things in mind, I am going to pinpoint some recruiting trends that provide a perfect shape for recruitment. You may have heard of a few of them already, but I am sure you’ll find the trends you have missed.
1. Content Marketing-Bringing Candidates Closer: Time and again, content emerges as a vital topic. In a competitive space, no wonder it is hard to stand out in search engine performance. What is the one factor that is more likely to convert candidates? Interactive content. This gives candidates two-way communication which aligns candidates with your brand. In content marketing, all you need is a strategy and plan to execute, which revolves around your audience. What do they see? What do they want to see? Such questions should always strike content writers while writing for the organization. It is important to stress that if you’re going to achieve the best results. Recruitment content should not sound like a commercial. Candidate wants to see the story behind the scene of what they’ll be buying if they accept your job offer.
2. Artificial Intelligence: AI is a buzzword, and it is undoubtedly the most popular one. The HR industry is using this fast-paced technology to simplify its operations. AI for recruiters is an emerging HR technology category designed to remove time-consuming activities like manual screening of resumes. If you are looking at saving time and manual effort, adopting technology is the first step. When we talk about technology, there are ‘n’ no. of software available which can be used to find the perfect candidate. They extract data from candidates’ resumes and save it in fields created for skills, experience, contact details, etc. AI tools help recruiters to shortlist candidates accordingly to their requirements. HR professionals believe that AI will become an obvious requirement to recruit the right fit in the coming years.
3. Candidate Relationship Management: Candidate Relationship Management: The old ways of recruitment have changed. CRM is a tool that is becoming increasingly popular among recruiters. Capturing the interest of candidates requires proactive strategies and a standout employer brand. Now a day’s, candidates are more open to new opportunities and want to see measurable value in the company. The competition in the job market is not slowing down at any time. To provide excellent relations with the candidate’s recruiters can use ATS throughout their entire hiring process. ATS will not only automate the task like resume parsing, job posting but also help recruiters in screening. This will help the recruiters to reach out to many candidates at once. With the help of ATS, recruiters can maintain their talent pools and can easily categorize their skills. It will help HR to nurture a strong relationship with past, present, and future candidates and provide speedy efficiency to build in when it’s time to hire.
4. Search Engine Optimization: As a world continues to become more internet-centric, recruiting organizations are placing more importance on having perfect career sites. SEO is a widespread practice on the internet and online marketing space. With SEO in your recruiting process, it helps recruiters bring people searching for specific terms to your career sites. It increases the visibility of your recruiting ads. This recruiting trend is something that pays dividends over time; it’s more like an economic scale, more visitors more conversions, and better results. Through this, a recruiter can quickly focus their attention on building your brand. The idea with an excellent career site that optimizes for search, job alerts, and the main functionality is that it takes the pressure off the recruiters by growing your candidate pipeline organically. However, I believe it is better to do business in a crowded aisle than set up shop in a deserted island.
The HR field is continuously developing and changing. This change is very sure of an ever younger and more global workforce. That’s why it is essential to keep an eye on the latest trends that will affect the recruiting patterns 2023.
Before getting into the benefits of ATS, let me tell you what an ATS is.
In simple terms, an ATS (Applicant Tracking System) is a software program or tool that helps a recruiter through every step of the process of hiring candidates from job postings, job applications to scheduling interviews, sending automated emails to candidates all the way till choosing the right candidate for the job.Basically, ATS is the technology that the recruitment industry needs in order to make the work of recruiters more efficient and effective.Now let's get into the details of why recruiters should get an ATS.They just should!
With reference to the recruitment industry, there has been a need for groundbreaking technology for many years.
That is exactly what an ATS is.Given below are a few key reasons why a recruitment agency should have an ATS.Building a proper database for candidates:- This helps an agency to store their candidates in an organized manner.
A good ATS also lets you source candidates from your website & social media directly into your Database.Resume Parsing:- This helps in efficient pre-screening of candidates through a resume parser.Contacting the candidates:- Being constantly in touch with your candidates is important but more important is having to remember your discussion in your last conversation.
The best ATS’s allow you to attach notes, add call logs & send emails to your candidates so you have all your conversations in one place.Scheduling interviews:- ATS’s help the recruiters to schedule interviews with candidates easily.Measuring the performance of the recruiter:- You can only improve what you can measure.
Project based hiring is a new concept to attract the right candidate for either a short-term or a long-term, bringing huge success to the hiring firms.
