'Talk to me about Digital Transformation’, it’s a request often heard by IT consultants and that’s because, in a similar way that the DevOps approach encompasses, Digital Transformation is a very nebulous term that incorporates many different disciplines.
In a nutshell, Digital Transformation refers to the process of harnessing digital technologies to completely change the way businesses and organisations operate and deliver their products and services to the end-user. Cloud computing, artificial intelligence, the internet of things, and mobile devices are all evolving technologies which can be leveraged through Digital Transformation to produce more comprehensive solutions, more rapidly.
Digital Transformation is driven by the need to keep up with a rapidly changing landscape, where customers are demanding more tailored, connected, and convenient experiences. Those not keeping-up with what’s happening in their industry risk handing an easy goal to their, more digitally savvy, competitors.
Digital transformation is not solely focussed on technological evolution, but also on structural and cultural changes. All team members are required to shift towards a more agile, collaborative, and data-driven approach. Alongside new approaches comes an increased willingness to experiment and take risks, as well as a commitment to training, performance-tracking, and refinement.
In summary, Digital Transformation is a vision which requires a carefully formulated, long-term strategy and a focus on innovation, customer-centricity, and agility. Those who successfully realise this vision can gain a significant edge by becoming more growth-driven, and by delivering better value to their customers.
Digital transformation can incorporate a wide range of activities, including:
- Improving customer engagement - Using digital channels to interact with customers
- Enhancing operational efficiency - Utilising automation and data to refine processes and reduce costs.
- Forming new business models - Harnessing digital technologies to create untapped revenue streams.
- Create new products & services - Using emerging technologies to create new products or services.
WeShape provides specialist consultation on all aspects of digital transformation. You can arrange a technical call with WeShape today to learn exactly how they can service your needs and deliver the change you’re looking for.
Effective Digital Transformation requires a wide breadth of specialist experience along with in-depth understanding and an awareness of the very latest (proven) innovations. WeShape work with a wide network of industry leading IT professionals who have what it takes to transform.
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