Toilet tissue is also known as toilet paper roll and is a lightweight paper used for hygiene purposes. Toilet tissue is made from raw plant paper pulp and recycled paper pulp. Commonly tissue papers are plastic free but at present toilet paper made from bamboo fiber or sugarcane fibers are also available in the market for eco-conscious users. The quality of toilet tissue paper depends upon the fiber or pulp used for manufacturing. Embossing of toilet tissue paper is a process of printing a three dimensional pattern on the surface of the tissue paper. This is done through a metal plate having a particular shape or a design. The metal plate is pressed on the stock that is tissue paper, which raises an image of a pattern or design on the tissue paper. Embossing helps the multi-ply toilet tissue paper to stick itself restricting the peeling apart. Embossing on toilet tissues increases the surface area of tissue paper due to which the rate of absorbing liquid increases. It also functions as an aesthetic appeal for the buyers influencing them to purchase it. Companies usually emboss company logo, initials, illustrations, or design to create a luxurious effect.
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COVID-19 ScenarioAnalysis:
The COVID-19 outbreak has impacted different industries differently. On one hand it has been a growth driver for food, medical, and necessity products, while and on the other hand it has hampered the supply and demand for lifestyle products. COVID-19 virus spread across the world has not impacted embossed toilet tissues market negatively as it is included in a hygiene and necessity products. However, due to lockdown scenario supply chain and production of toilet tissue papers has been hindered creating scarcity of the products in the economy. To survive in the post COVID-19 situation companies have to identify new opportunities and challenges and modify their products or change their positioning of brand accordingly to serve to the new needs or to stimulate the demand.
Top Impacting Factors: Market Scenario Analysis, Trends, Drivers, and Impact Analysis
The paying capacity of people is increasing due to the rise in their disposable income. Thus, they tend to pay more for branded and luxurious toilet papers. Embossed toilet tissue is higher in cost than a regular or non-embossed toilet tissue. Embossed toilet tissue got brand name or designing patterns giving luxurious effect printed on toilet tissues and people are ready to pay for brand name and aesthetic appeal created. The adoption of western culture in the non-western countries and rise in income level and standard of living of the people living in the developing countries has increased the demand for embossed tissue products.
The global embossed toilet tissues market trends are as follows:
Merger and acquisition as strategies to flourish in the market
Acquisitions and mergers is a strategic move by the leading key players of the market. It helps them to level up their production capacity and enhance their distribution channel. As a result, it becomes easy to capture a large share of customer base in the market. Mergers and acquisitions by leading players of the market get them an opportunity to start a new product line and to serve the untapped or underserved market. India is among one such underserved countries as the residents do not include toilet tissue paper in their daily use personal hygiene products. For instance, in 2019 a Canada based embossed toilet tissue manufacturing company named Cascades acquired Orchids, which was also engaged in the tissue paper product market.
Challenges in the embossed toilet tissue market
The price of pulp used as raw material for the production of embossed toilet tissues is very unstable and highly unpredictable in nature. It affected by the seasonal demand and foreign producers’ influence in the pulp supplying. It creates a challenge for the producers to produce up to an optimum level of tissues to serve the demand in the market.
There is another challenge in the industry to convert the non-users of toilet tissue products into potential buyers. For instance, emerging economies like India and Indonesia are among one such underserved countries where residents do not have a culture of including toilet tissue paper in their daily use personal hygiene products. While it is a challenge to change this culture, it is also an opportunity for companies to increase their customer base to a substantial level.
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Key Benefits of the Report:
- This study presents the analytical depiction of the global embossed toilet tissues industry along with the current trends and future estimations to determine the imminent investment pockets.
- The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of the global embossed toilet tissues market share.
- The current market is quantitatively analyzed to highlight the global embossed toilet tissues market growth scenario.
- Porter’s five forces analysis illustrates the potency of buyers & suppliers in the market.
- The report provides a detailed global embossed toilet tissues market analysis based on competitive intensity and how the competition will take shape in coming years.
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Reasons to Buy this Embossed Toilet Tissues Market Report:
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The global Facial Tissues Market research report, published by Value Market Research, is designed to offer various market framework such as market size, portion, trends, growth path, value and factors that impact the current market dynamics over the forecast period 2020-2027.
Most importantly, this report also provides the latest significant strategies adopted by major players along with their market share.The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide.
The major players in the facial tissues market include Procter & Gamble, Kimberly-Clark Corporation, Asia Pulp & Paper, Svenska Cellulosa Aktiebolaget SCA, Vinda International Holdings Limited, Fujian Hengan Group Ltd, Hengan International, Sofidel Group, C Paper Co. Ltd, Wepa Group.
This section consists of a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.Get more information on "Global Facial Tissues Market Research Report" by requesting FREE Sample Copy at https://www.valuemarketresearch.com/contact/facial-tissues-market/download-sampleMarket DynamicsThe global facial tissue market is forecasted to grow at an impressive pace during the forecast period.
Changing lifestyles of people, increasing usage due to one-time use, fewer chances of cross-contamination, superior absorption properties, and rising use for application and removal of makeup drive the facial tissue market.
When applying makeup, facial tissues are used for eye and lip makeup to catch eyeshadow fallouts without risking smudging from a fan brush.
Wall-mounted tissue dispenser helps to keep the surfacing area neat and clean.
The design of the tissue dispenser is simple and also easy to install over existing wall surfaces.
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Facial Tissues Market Insights 2019, Global and Chinese Scenario is a professional and in-depth study on the current state of the global Facial Tissues industry with a focus on the Chinese market.
The report provides key statistics on the market status of the Facial Tissues manufacturers and is a valuable source of guidance and direction for companies and individuals interested in the industry.Overall, the report provides an in-depth insight of 2014-2024 global and Chinese Facial Tissues market covering all important parameters.
The key ponits of the report:The report provides a basic overview of the industry including its definition, applications and manufacturing technology.The report explores the international and Chinese major industry players in detail.
In this part, the report presents the company profile, product specifications, capacity, production value, and 2014-2019 market shares for each company.Through the statistical analysis, the report depicts the global and Chinese total market of Facial Tissues industry including capacity, production, production value, cost/profit, supply/demand and Chinese import/export.The total market is further divided by company, by country, and by application/type for the competitive landscape analysis.The report then estimates 2019-2024 market development trends of Facial Tissues industry.
Analysis of upstream raw materials, downstream demand, and current market dynamics is also carried out.The report makes some important proposals for a new project of Facial Tissues Industry before evaluating its feasibility.Key Questions Addressed by the ReportWhat is the growth perspective of the Facial TissuesMarket and the key dynamics and trends governing the market?What are key sustainability strategies adopted by the leading players in the Facial TissuesMarket?What are the new and emerging technologies and use cases disrupting the Facial Tissuesindustry?What are the key applications where Facial Tissuesplays a significant role?Report Sample includes:- Table of Contents- List of Tables & Figures- Charts- Research MethodologyGet FREE Sample of this Report at https://www.24marketreports.com/report-sample/global-facial-tissues-2019-2024-516There are 3 key segments covered in this report: competitor segment, product type segment, end use/application segment.For competitor segment, the report includes global key players of Facial Tissues as well as some small players.
At least 14 companies are included:Reckitt BenckiserProcter& GambleHenkelColgate-PalmoliveUnileverCloroxThe information for each competitor includes: Company Profile Main Business Information SWOT Analysis Sales, Revenue, Price and Gross Margin Market ShareFor product type segment, this report listed main product type of Facial Tissues market in gloabal and china.
