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A Fine Print Of Four Prominent Cloud Platforms

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A Fine Print Of Four Prominent Cloud Platforms

Not only cost-cutting, but cloud computing services have become an essential business element to survive changing market dynamics, improve product or service delivery, and grow beyond convention success.

In this blog, we emphasize selecting the right cloud services instead of investing massively in building IT infrastructure, data warehouses, and security apparatus. Nonetheless, we will study each cloud solution provider with a comparative analysis.

What is a cloud platform?

A cloud platform can be referred to in a number of ways. Still, usually, a data center that houses IT infrastructure consisting of operating systems, software applications, and hardware products on a server is known as a cloud platform. Cloud companies such as Microsoft, Amazon, Google, Snowflake, Salesforce, and others have built cloud services for various business processes.

Going further in this blog, we will evaluate the four prominent cloud platform providers here, namely Salesforce, Azure from Microsoft, AWS from Amazon, and Snowflake. We will also evaluate them collectively through a comparative study.

Azure by Microsoft:

Azure is one of the most definitive cloud platforms developed by Microsoft. The cloud services offered by Azura are far-ranging for businesses of all types. Azure brings an exhaustive list of cloud services for businesses such as MaaS, IaaS, PaaS, and SaaS to perform almost all tasks on the cloud without the need for in-house infrastructure. Azure has a fanbase and a loyal customer base. From MSMEs to global enterprises, all types of businesses prefer Azure Cloud services, given its all-inclusive cloud services, encompassing data storage, data processing, cloud computing, data analytics, and networking, among many other services.

Prominent Features:

AI and ML: Azure comes with empowering AI and ML tools to help businesses develop AI-based applications, perform AI-based automation, and craft accurate data analytics.

Scalability: Businesses are able to increase or decrease the utilization of resources per their needs to ensure that they don’t overshoot the cost and maximize resource utilization.

Security: Microsoft is known to provide a secure IT environment, and Azure is no different. From encryption to compliance and from identity to data access, Azure offers robust security.

Hybrid Capability: Azura makes it possible for businesses to collaborate between cloud infrastructure and in-house IT infrastructure effortlessly and seamlessly.

Global Reach: Azure possesses a wide network of data centers across the globe, enabling businesses to access data, applications, and hardware with low latency from anywhere.

Why Azure?

Flexible: Azure is a highly flexible cloud service platform. Businesses can scale up and scale down the number of services as per their needs to calibrate their cost-benefit ratio.

Versatile: There isn’t anything that Azure can’t offer. Its versatility empowers all kinds of businesses with almost all types of cloud computing services and AI integration.

Integration: Azure supports many open-source technologies to help businesses seamlessly integrate their existing products and features, such as Windows and SQL servers, with Azure.

Cost-effective: Azure doesn’t make big holes in pockets due to scalability and flexibility and helps businesses optimize resources and control costs.

Monitoring: Azure’s single-pane operations capability flawlessly monitors and manages the IT environment against cyber threats for hybrid infrastructure.

AWS by Amazon:

When we talk about cloud computing, we must mention AWS by Amazon. Since 2006, AWS has been a top-notch on-demand cloud services provider. AWS cloud services include data analytics, machine learning, database management, computing capabilities, and data storage and processing. Migrating to the AWS cloud platform has helped many businesses grow their businesses exponentially without making much capital investment in building IT infrastructure. In fact, businesses have successfully expanded their businesses in one or two countries globally. AWS is known for its security measures that protect applications, data, and hardware — all together with its robust anti-hacking cybersecurity apparatus.

Prominent Features:

Ecosystem: AWS consistently updates its cloud technologywith new services and launches new ones regularly. It has created an ecosystem that enables businesses to innovate and improve constantly.

Performance: AWS ensures redundancy for businesses to avail services on-demand. Moreover, with service level agreements with third parties, AWS ensures the availability of services for peak performance.

Global Scope: AWS has its data centers spread across the globe. Businesses can avail of cloud services, including compliance certificates and data storage, anywhere in the world to expand their businesses.

Security: Compliance certificates, data encryption, identity and data access management, and user management are some of the key security features that make AWS a secure cloud platform.

Cost-efficiency: AWS ensures that businesses pay only as much as they use. PAYG pricing helps businesses reduce their operational costs after already reducing their infrastructural costs.

Why AWS?

Uptime: AWS is a robust cloud platform with data redundancy, overlapping data center availability, and exclusive and secure infrastructure for excellent uptime.

Scalability: There is no prerequisite to commit to the use of services. Businesses can increase or decrease AWS resources as per their needs.

Compliance: AWS ensures businesses have global compliance certificates. Being able to follow regulations effortlessly makes AWS a trustworthy cloud platform.

Ease of Use: User-friendly interface makes AWS one of the most preferred cloud platforms. Businesses can easily integrate AWS using its APIs for smooth management.

Innovation: With a wide range of cloud services, AWS ensures that businesses can utilize its ecosystem and innovate products and services to stay ahead of the competition.


Being able to host the application and data on the cloud server is not sufficient for businesses. Nowadays, businesses require robust big data analytics to change the game. Snowflake has revolutionized the way businesses collect, process, analyze, and make decisions. Snowflake is a data platform hosted in the cloud with highly accurate and sustainable data processing features. It provides a SaaS solution that provides a simple yet scalable cloud platform that is flexible and guarantees high performance. Snowflake cloud services have redefined how businesses make critical business decisions to expand, grow, and achieve milestones.

Prominent Features:

Elasticity: Being able to process large amounts of data is key to data analytics. Snowflake allows businesses the flexibility to scale up or scale down data processing and cloud computing to meet their needs.

Concurrent Processes: Snowflake ensures that businesses are able to run multiple data processes simultaneously without any latency or malfunction and with accuracy and process automation.

Auto Optimization: Snowflake and automation go hand in hand. Snowflake optimizes data processes

 depending on workload and automates performance tuning in line with requirements.

Zero-Copy Cloning: Snowflake ensures that there is no duplication of data and instead clones databases efficiently for simultaneous development processes and project testing. It saves resources and, thereby, costs.

Data Sharing: Data sharing is vital for businesses to collaborate and coordinate across various departments and client organizations. Snowflake has in-built and unique data-sharing capabilities.

Why Snowflake?

Scalability: Businesses can simply disregard the need for more storage as Snowflake ensures cent percent scalability to enable businesses to accommodate any amount of data.

Reduced Costs: Given the capability of running multiple processes simultaneously, businesses can optimize resource utilization to ensure the cost does not escalate.

Ease of Use: Migrating to Snowflake is easy because of its data processing simplification and intuitive interface. Snowflake reduces complexity and helps businesses adopt it easily.

Performance: Speed and accuracy are key to Snowflake. Regardless of the data volume, Snowflake ensures high performance for sustainable data analysis processes.

Support: Snowflake support is commendable. Notwithstanding the data type variables, Snowflake delivers pinpoint analytics and insights, handling diverse data sets.


One of the oldest but most accomplished and highly resourceful cloud platforms is Salesforce. Salesforce was initially designed to automate and improve sales processes. As it grew, it became a full-fledged CRM that manages customer relations efficiently, enhances marketing practices, drives sales, and maintains growth momentum. Flexibility and scalability for business adaptability are given; Salesforce comes with robust automation to take over many marketing processes and customer engagement. Salesforce cloud services

 deliver inassumable insights into customers for businesses to build a loyal customer base. Salesforce has become synonymous with sales and ROI growth.

Prominent Features:

Sales Cloud: Salesforce collects and stores customer data centrally and optimizes lead nurturing and tracking to improve performance and increase sales, along with improved pipeline management.

Service Cloud: enhanced customer experiences drive sales, and Salesforce enables businesses to provide superior customer experiences with incredible customer service solutions.

Marketing Automation: Effective marketing changes the sales scenario dramatically. Therefore, Salesforce provides exceptional marketing automation tools for email marketing, lead nurturing, and personalization.

Customization: Mold your Salesforce cloud platform the way you want. Businesses can easily customize Salesforce to meet their distinctive needs regarding marketing, customer service, and more.

Apps Exchange: Salesforce integrates a large number of third-party apps with its cloud-based services to ensure businesses can leverage diverse functionalities for their requirements.

Why Salesforce?

Rich Customer Relations: Customer loyalty is vital for business growth. Salesforce empowers businesses to build strong bonds with customers and consistent engagement.

Automation: Salesforce is marketing heaven, as it automates many marketing processes to increase productivity, ensuring that businesses focus on sales and customer experiences.

Insights: Salesforce has a strong base in data-driven analytics. It ensures businesses have critical insights at their fingertips and forecasts on their table for informed choices.

Ecosystem: Not just a cloud platform, but Salesforce is a marketplace with many applications integrated for businesses to operate without glitches.

Community: Salesforce delivers consistent growth with its active user community. It enables businesses to tap new business opportunities, global collaborations, and resources.


Each of the clouds that we evaluated above has a strong foundation in technology. Be it Snowflake or Salesforce, Azure or AWS. However, businesses can’t adapt to all four simultaneously. Therefore, to determine the right one for your business, a comparative study is essential.

In the next part of the blog, we will undertake a comparative study of all four cloud platforms to help you realize the right one for you. Stay tuned for the next part of the blog with vital guidelines to select the right cloud platform.

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