Market Overview:
Hydrogenated polyisobutene is a colorless, odorless and tasteless viscous liquid that acts as an emollient and thickening agent. It blends well with various oils and helps retain moisture. Hydrogenated polyisobutene provides a smooth, silky texture and improves the feel of personal care products like skin creams, lotions and sunscreens. Its non-greasy nature along with moisturizing properties make it suitable for use in cosmetics and skin care formulations.
Market key trends:
A key trend driving the growth of hydrogenated polyisobutene market is the rising demand from personal care industry. Personal care sector accounts for over 50% of the overall market demand. With increasing health and beauty consciousness, demand for innovative skin and hair care products is witnessing strong growth. Hydrogenated polyisobutene is widely used in moisturizers, hand creams, body lotions and sun protection lotions due its ability to impart a smooth feel and protect the skin from drying. Additionally, its versatility allows incorporation in various formula types like oils, emulsions and gels. This has led to greater utilization of hydrogenated polyisobutene in newer personal care product launches. Manufacturers are focusing on developing multifunctional and natural based skin care ranges incorporating hydrogenated polyisobutene to meet consumer expectations, thus favoring market expansion over the forecast period.
Porter’s Analysis
Threat of new entrants: The threat of new entrants is moderate as the hydrogenated polyisobutene market requires high investments for R&D and production facilities. Bargaining power of buyers: The bargaining power of buyers is high as there are numerous manufacturers providing hydrogenated polyisobutene. Bargaining power of suppliers: The bargaining power of suppliers is moderate as raw materials like petroleum products are commoditized. Threat of new substitutes: The threat of new substitutes is low as there are limited substitutes available for hydrogenated polyisobutene. Competitive rivalry: Intense competition among existing players.
SWOT Analysis
Strength: Hydrogenated polyisobutene is stable, non-toxic and non-irritating which makes it suitable for skin and hair care applications. Weakness: Higher production costs compared to conventional alternatives acts as a weakness. Opportunity: Growing personal care industry especially in developing regions provides lucrative growth opportunities. Threats: Stringent environmental regulations pertaining to VOC emissions during manufacturing poses threats.
Key Takeaways
The Global Hydrogenated Polyisobutene Market Share is expected to witness high growth, exhibiting CAGR of 4.7% over the forecast period, due to increasing demand for multifunctional emollients in skin care and hair care products.
Regionally, Asia Pacific dominates the global market and is expected to grow at the fastest rate owing to the rising disposable incomes and growing personal care industry in countries like China and India.
Key players operating in the hydrogenated polyisobutene market are A&E Connock, BASF SE, Elementis PLC, Glenn Corporation, Henan Tianfu Chemical Co. ltd, INEOS Oligomers, NOF America Corporation, Sensient Cosmetic Technologies, SOPHIM, The Innovation Company, and UPI Chem.
Read More:
https://www.dailyprbulletin.com/hydrogenated-polyisobutene-market-size-and-share/
It includes the size, share, growth, trends, key players, segments and regional analysis in detail during the study year 2020-2027.The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide.
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