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Out-of-Band Authentication Market Growth Accelerated by Rising Demand for Secure User Authentication

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Lucy Kart
Out-of-Band Authentication Market Growth Accelerated by Rising Demand for Secure User Authentication

Out-of-band authentication (OOBA) provides an additional layer of security for login process by leveraging a separate communication channel different from the primary network for identity verification. OOBA is gaining traction due to growing demand for multi-factor authentication from businesses across industries to prevent unauthorized access, safeguard confidential data and mitigate security risks. Products in the OOBA market include hardware tokens, phone call, SMS, push notification and e-mail verification. They provide a simple and convenient solution for organization to securely identify and authenticate users during logins without compromising user experience.

The global Out-of-Band Authentication Market is estimated to be valued at US$ 1.36 Bn in 2023 and is expected to exhibit a CAGR of 5.5% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.

Market key trends:

The growing adoption of cloud-based applications and the increasing instances of cybercrimes are propelling the demand for out-of-band authentication solutions globally. Cloud computing has transformed how enterprises operate by providing on-demand access to shared pools of configurable computing resources like networks, servers, storage, applications and services. However, migration of workloads to public clouds has also increased security concerns regarding data privacy and confidentiality. Out-of-band authentication is increasingly being leveraged by cloud service providers and organizations to securely access cloud applications and resources from any location. This is expected to drive the growth of OOBA market over the forecast period.

Segment Analysis

The global out-of-band authentication market is dominated by single-use codes segment. This is mainly due to its ubiquitous usage in multi-factor authentication for email and web logins. The single-use codes such as one-time passwords are directly sent to users' registered mobile numbers or emails during the authentication process, adding an extra layer of security beyond username and password.

Key Takeaways

Global Out-Of-Band Authentication Market Demand is expected to witness high growth over the forecast period of 2023 to 2030. Continuous developments in the market—including new product launches, mergers & acquisitions, agreements, and expansions—are expected to help the market grow.

Regional analysis

North America dominates the global out-of-band authentication market currently due to high technology adoption and stringent cybersecurity regulations. The region is expected to continue its dominance in the coming years led by growing digitalization of enterprises and rising BYOD trend. Asia Pacific is projected to witness the fastest growth during the forecast period with increasing cyber threats and initiatives towards digital transformation across industries in major countries like China and India.

Key players

Key players operating in the Out-of-Band authentication market are The Chemours Company (US), Daikin Industries, Ltd. (Japan), 3M (US), The AGC Group (Japan), Solvay (Belgium), HaloPolymer, OJSC (Moscow), Dongyue Group Limited (China), Gujarat Fluorochemicals Limited (India), Jiangsu Meilan Chemical Co. Ltd. (China), and Shanghai Huayi 3F New Materials Co. Ltd. (China). Continuous developments in the market—including new product launches, mergers & acquisitions, agreements, and expansions—are expected to help the market grow. Leading manufacturers of PTFE have opted for new product launches to sustain their market position.

Get More Insights on this Topic-  https://www.rapidwebwire.com/out-of-band-authentication-market-demand-size-share-and-outlook/ 

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