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The More You Know: 5 Reasons Entrepreneurs Should Learn Some Basic Coding

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Oleksii Shevchenko
The More You Know: 5 Reasons Entrepreneurs Should Learn Some Basic Coding

Looking for a road block early on in your startup? When it comes to the nitty, gritty details of the backend, non-technical startup entrepreneurs underestimate the importance of learning to code far too often. Of course, they’re experts in non-technical areas like finance or marketing, and as it’s gotten them this far, they might not have considered the value in knowing some essential programming fundamentals. As such, they often entrust software development to a CTO, hire freelancers, or an agency.

However, the founder’s lack of technical expertise can sometimes cause inefficiencies when it comes to decisions about product architecture or design.

Simply having a basic understanding of programming fundamentals and how the web works can be helpful in all stages of your business, clarifying many things that might have seemed mysterious before.

Turning that basic understanding into high-level knowledge does even more good. Specifically — to name a few things — it will allow you to map the product specs, create mockups and wireframes, estimate the resources needed to start developing an MVP , understand what expertise is required for the project, and which technologies will be the most practical to use.

Now, you don’t need to become an expert in software development, but having a general understanding of what happens behind the scenes when you browse the website or a mobile app is a must if you are up to building a truly successful tech startup. Here’s why:

1. Turning ideas into reality

If you’re planning to create a revolutionary platform that will disrupt the entirety of the digital assets market, awesome! Go you!

But… that might be difficult if you have just a basic set of coding skills. It’d likely be much more practical to let professionals build the actual app.

However, because you have that set of skills, you can create a landing page, describe what your app can do, and even let people leave their emails for when they either happen to like your idea or would like to become the first beta testers.

Know more than a bit of HTML and CSS? Cool! You might be able to prove the fundamental concepts of your app before going further with development. That way you can make adjustments in the business strategy or the product design. You can build small prototypes intended to test how a specific technology or feature works yourself.

As a plus, you will understand how to make an app from the beginning to the end.

More than that, you might find yourself among the luckiest of us that end up raising funds or winning competitions with only a simple prototype you built yourself without hiring anyone from the outside.

2. Communicating more effectively with your tech team

Once you have a tech team, it might be pretty hard to get on the same page with them when you’re not tech-savvy.

This communication barrier can be a huge, unfortunate bottleneck. But, if you learn coding fundamentals, it could prevent any miscommunication or misunderstandings while discussing tasks and goals.

Knowing how to write code also makes you a better leader for your tech team as you’ll also better understand the technical risks, find ways of minimizing them, and stay on track to MVP.

You can read full article here.

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Oleksii Shevchenko
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