Lingerie Market is projected to be valued at USD 51.23 Billion by 2025, registering a CAGR of 4.5% from 2019 to 2025.
Lingerie is an essential part of women’s apparel and as the trends in the market are altering, the demand for lingerie with innovative designs and patterns is increasing.
High competition owing to the presence of a large number of players in this market has led manufacturers to focus on product innovation and development.Lingerie accounted for a notable share of around 20% of the global women’s apparel market in 2018.
Market players are also offering a wide selection of products in catalogs, stores, and e-commerce platforms.
For instance, manufacturers such as Triumph International, Marks & Spencer Group plc, Victoria’s Secret, and Hunkemöller International B.V. offer seamless bras and panties.Market USPLaunch of breathable and flexible lingerieGrowth Opportunities in the MarketIncreasing demand for a variety of designs and patterns: Companies in the market are spending on R to offer different types of lingerie in a variety of designs and patterns.
Additionally, they are focusing on shapes and sizes.