Indie developers and ASO managers use a wide variety of tools for app promotion. However, not all of them seem to be effective in the long term run. Most experts choose between the paid-per-click traffic and incentive installs. We try to give you the reasons why you do need to buy more Android app installs instead of doing all hand into display and context ads.
Main advantages of working motivated incentive app installs
Application installs are an effective tool for product marketing. You can collect the most relevant of them from your competitors and the Search Console you have. Group them and order Android installs by these words and phrases. When in top 20-30 positions you start to receive organic installs from real non-motivated searches.
This technique is far better than PPC marketing where your traffic stops when the funds for promotion end. Positions by keywords are a long-lasting effect that can even improve with more conversions from real users. Your app can hold some positions by the keywords for 3-4 weeks without any corrections.
The second advantage is this marketing instrument requires significantly less money to get first results. In some situations, 20$ is enough to get +130-140 positions in the app search. You can check it at our platform website as well as all the possible information about Android app installs.
Get more Android app installs easily
As statistics prove, up to 70% of all installs come from the market search. It means that display ads can give you only a third part of the possible traffic volume. When you promote with android app installs by your most convertible keywords, you become visible in the top ranks. That is where clients will click your icon and download the product. If you are not content with the current volume from your keyword cloud, you can try with app store optimization first to gain more words and phrases to be looked for.
Keyapp.top is a self-service platfrom for application promotion with keywords installs and search optimization.
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