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Cómo select the Social Media Manager of your company

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Basse Hussein

¿Cómo choose the Social Media Manager for your project?




  1. Definitionón of the Strategy of Communicationón online: the first functionón that you have is to discover cuál it must be the personality or identity online of the brand or project. web shop qué await púproperty-purpose of the company on the Internet (many of them are exactly the same as that in the world físico) and build an online image of the brand or project. This online image (in keeping and consistency with the offline) must be built from the base of a Plan for strategically locatedélogical Communicationón, with objectives, strategies and plans of actionón. Accordingly, the first of the skills is the

    sense strategically locatedélogical of the Communicationón
    .


  2. Leadership in the conversationón: the manager of the Communicationón on-line must be a líder in the conversationón. Social networks are always and at all times conversationón, exchange of ideas between nodes of a network and be one of the nodes that leads the network is the best way to spread your ideas, your messages and create your image in a productive way. web design agency sevilla ás, lead the conversationón (
    not to monopolize the conversationón) it is alsoén a good approach to manage the clashes or crises that may arise with your púproperty. The second skill is the

    ability to converse and sympathize with your community online
    .


  3. Planningón and environmón of equipment: another of the functions is to plan the activity in the different social networks (and social media) and manage the team to executeá actions that must be carried out. In large projects, with activity in different time zones, in different languages, and even with incessant activity in different social media, the Social Media Manager manages a team and a strategy that was rejected in concrete actions that are executed in a coordinated manner. To be able to control, analyze, draw conclusions, and make decisions is a daily task of this líder. The third of the skills is

    the organizationón and leadership
    .


  4. Supply of the resources required for the project: and, finally, the Social Media Manager has to be an expert in social media, be aware of those that are más used by your community, understand its functioning and to have the ability to adapt general strategies to specific actions adapted to each of the social networks. It does not have qué be the expert on the caseíscience, news and features especíspecific networks and programs which continuously change, while sí you must know the online world in which it operates. The úlast of the skills is
    curiosity, adaptability and the ability of learning of a world in constant evolutionón.



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Some customers of the service for which I have worked


For twenty-five años professionalón, I have had the opportunity to work for numerous brands. Some of them have been to través of consultants you
I hired to perform certain services related to Branding, Communicatingón corporate or Marketing. Aquí no están all. I wanted to bring you this galleryíto of logos those for which I have done a job relevant to the services that I offer in the present.


For DISA Gas, Intégrity Lives & Jobs, or a Home Fácil developsé a strategy of brand positioning, to Unión Fenosa a book of fotografís recogí100 toños in its history, for Lola Peña, Pescaderíto The Bahía, The Cow Vallekas, Pescaderíto Antares,

Petuky or Fruits Carlos I marketing strategies low-cost to strengthen the business… and for many others the creationón of the mark, its registration, strategy development, diseñor corporate identity and branded applications…



25ños professionalón, and the list goes on medrando.






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