Cómo select the Social Media Manager of your company

¿Cómo select the Social Media Manager for your project?

1. 
   Definitionón of the Strategy of Communicationón online: the first functionón that you have is to figure out cuál it must be the personality or identity online of the brand or project. For this you should examine qué expect púproperty-purpose of the company on the Internet (many of them are the same as in the world físico) and build an image on line of the brand or project. This online image (consistent and in congruence with the offline) must be built from the base of a Plan for strategically locatedélogical Communicationón, with objectives, strategies and plans of actionón. Therefore, the first of the skills is the
   
   sense strategically locatedélogical of the Communicationón
   .


2. 
   Leadership in the conversationón: the manager of the Communicationón online should be a líder in the conversationón. Social networks are always conversationón, exchange of ideas between nodes of a network and be one of the nodes that leads the network is the best way to spread your ideas, your messages and create your image in a productive way. Además, lead the conversationón (
   not to monopolize the conversationón) it is alsoén a good strategy for managing conflicts or crises that may arise with your púproperty. The second skill is the
   
   ability to converse and sympathize with your community online
   .


3. 
   Planningón and environmón of equipment: another of the functions is to plan the activity on different social networks (and social media) and manage the team to executeá actions that must be carried out. linkbuilding professional , with activity in different time zones, in different languages and even with incessant activity in different social media, the Social Media Manager manages a team and a strategy that is focusing on specific actions that are implemented in a coordinated manner. To be able to control, examine, draw conclusions and take decisions is a daily task of this líder. The third skill is
   
   the organizationón and leadership
   .


4. 
   to Provide the necessary resources to the project: and finally, the Social Media Manager must be an expert in social media, be aware of that are más used by your community, understand its functioning and to have the capacity to accommodate the general strategies to specific actions adapted to each of the social networks. It does not have qué be the expert on the caseíscience, news and features especíspecific networks and programs which continuously change, while sí you must know the online world in which it operates. The úlast of the skills is
   curiosity, adaptability and the ability of learning of a world in constant evolutionón.

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Some customers of the service for which I have worked

For twenty-five años professionalón, I have had the opportunity to work for numerous brands. Some of them have been to través of consultants you
I hired to perform some services related to Branding, Communicatingón corporate or Marketing. Aquí no están all. web design wordpress jaen íto of logos those for which I have done a job relevant to the services that I offer today.

For DISA Gas, Intégrity Lives & Jobs or Your Home Fácil developsé a strategy of brand positioning, to Unión Fenosa a book of fotografís recogíone hundred toños in its history, for Lola Peña, Pescaderíto The Bahía, The Cow Vallekas, Pescaderíto Antares,

Petuky or Fruits Carlos I marketing strategies low cost to strengthen the business… and to many others, the creationón of the mark, its registration, strategy development, diseñor corporate identity and branded applications…

25ños professionalón, and the list goes on medrando.

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