SEO stands for “Search Engine Optimization”, which is defined as a process of improving your website so as to increase its visibility for the relevant searches. The better visibility your website have in various search engine results, the more likely you are to garner attention and attract prospective and existing customers to your website/business. To know more about SEO please click on the prescribed link
https://www.amritsariablogs.com/post/what-is-seo-and-how-seo-benefits-your-website-1
Tools to use for Keyword Research-KW finderKeywords EverywhereGoogle Trends (To compare between Keywords)UBER SuggestSEOprofilerLSIGraphTypes of Keywords-Primary KeywordSub- Primary KeywordSecondary KeywordSub- Secondary Keyword Primary Keyword– Keyword which defines the nature of Business, Location of Brand, the name of the brand, and in which Tagline always remain primary.Sub-Primary- Keyword that enhances the quality of Primary Keywords are known as Sub-primary Keywords.
For making a primary Keyword into Sub-primary, add an adjective to it.
For example- SEO, PPC in case of Digital Marketing services.Sub- Secondary– Keyword that enhances the quality of Secondary Keywords are known as Sub-secondary Keywords.
For example- Best SEO service.NOTE- We use sub-primary and sub-secondary keywords because people tend to search with superlatives attached to a keyword.
Keywords can be also be classified as-Money KeywordsSeasonal KeywordsLong-Tail KeywordsShort- Tail KeywordsMoney Keywords– Keywords containing any financial or monetary term is called as Money Keywords.
For Example- ATM, Buy shoes online, sell online, MRP, Prize, etc…Seasonal Keywords– Keywords which are used seasonally(During a particular period of time) are called as Seasonal Keywords.