Why Do Mailer Boxes Dominate the Industry?

As we approach the end of the decade, it is becoming clear which packaging trends will be around for the foreseeable future. Digital printing, bespoke packaging, simple designs, and environmentally friendly solutions are just a few examples. And, of all the different shapes and sizes that packaging can take, the mailer box is the one that most accommodates these trends.

Easy-fold mailer boxes reign supreme year after year due to their highly adjustable designs. They're digital printers' favourite, characteristics of an ever-popular artisan aesthetic, and extremely sustainable in more ways than one. As the new decade begins, it's safe to say that mailer boxes aren't going away. Let's take a closer look at some of the reasons for this.

A Bold First Touchpoint

Gone are the days when brick-and-mortar establishments were the only places to make first contact. If you're a tiny retailer, you're probably reliant on third-party platforms for sales. Unfortunately, when people search for your goods on Amazon or Etsy, your brand identification isn't necessarily front and centre. As a result, your packaging is frequently the first genuine point of contact between the consumer and your brand.

Mailer boxes are also effective in creating memorable touchpoints. For starters, when opened, they morph into gorgeous display cases, delivering a "wow" factor and highly enticing unpacking experience.

Furthermore, because of the interlocking flap, mailer boxes give your company more real estate. Brands frequently print digitally both inside and outside of the box, establishing their identity. You can even use the inner space to print fun extras like discount coupons, personalized notes, and other treats.

Simply simply, the distinctive opening of the mailer box initiates a discussion with the consumer. It progressively unveils your identity, leaving a lasting first impression.

Beautiful Packaging at an Affordable Price

Mailer boxes, with their appealing display-case appearance, allow you to wow your clients without breaking the bank. In fact, of the several materials used to create mailer boxes, unbleached kraft board—the least expensive—remains one of the most popular.

This dressed-down approach is frequently preferred by firms looking to differentiate themselves from overly glossy, mass-produced goods. It has a clean, natural appearance that emphasises the product's quality. Furthermore, kraft board serves as a blank canvas for your printed business identification to stand out. Of course, the attraction of kraft board is determined by the type of packaging chosen. On a shipping box, for example, the application may appear more practical than design-driven. Mailer boxes, on the other hand, have a stunning look that complements the low-cost material.

Designs that are environmentally friendly

Consumers are making more environmentally conscious selections with their money than ever before. Those who choose to buy their items from smaller firms and startups rather than international corporations often share the same profile as those who pay attention to packing. 100 percent recyclable packaging is viewed as added value by these informed clients.

Eco-packaging isn't limited to mailer boxes. Our shipping boxes, folding cartons, and rigid gift boxes are all 100% recyclable at Pack. Having said that, mailer boxes provide a wide range of sustainable solutions in addition to their recyclable construction. For one thing, their closures don't always necessitate the use of tape or other waste-producing adhesives. Furthermore, the strong construction of mailer boxes lowers the need for extra packaging materials such as Styrofoam and bubble wrap (same goes for rigid gift boxes).

Fit-to-product packaging is also popular among environmentally aware consumers. Consumers have been increasingly demanding that waste be eliminated in recent years. Because of this demand, packaging printing firms like ours have expanded their sizing possibilities. When we first began in 2017, we offered 15 different mailer box sizes. We now offer sizes ranging from 2"x2"x2" to 20"x20"x6" in 14-inch increments!

Packaging Options That Are Completely Customizable

Mailer boxes are still one of the most popular packaging choices due to their remarkable, versatile designs.Candle box are now more customizable than ever before thanks to digital package printing. With a few clicks, you can easily construct your own package. In less than a minute, you can select your mailer box size, upload your graphics, add text, and place your order. As a supporter of small businesses, we accept orders of as few as one unit.