If you’re familiar with the world of marketing, you’re likely familiar with trend watching as well. You’re pretty much aware that knowing how to find and use trends will lead to positive business results, but how do you search and find trends? It’s simple: Google.
Search volumes regularly change according to current events, so as business owners, we must know what searches are trending, how fast they escalate, and how they associate with comparable keyword queries. Below are nine of the most useful tools you can use to find trending searches.
1. Google Trends
With Google Trends, you’ll be able to view the highs and lows of topic interest over time, therefore unearthing seasonality and easily letting you plan your marketing calendar. It will also be easier for you to discover related topics and recognize sub-regions where the topic has been trending.
2. Think With Google
This tool is helpful in finding articles and consumer insights that can keep you updated. Think With Google will help you find useful content such as brand jingles so you could be exposed to more ideas.
3. Reddit
We know Reddit as mostly a discussion site... [See full list here]