What Are Social Entrepreneurship and Sustainable Enterprise?

Everyone makes mistakes, but when it is about your startup, you really can’t spill your water and slip on it.

It may cost you heavily that you, of course, can’t afford.

When it is about starting a business, you need to be very thoughtful about your ideas and the strategies you will be adopting for expanding your empire.

A wrong move can cost you expensively.

Also, sharing your idea with others will help in a better execution.

Many businesses fail because they run out of cash in the long run.

We believe the challenges of entrepreneurship and the journey is always tough but it’s the goals one has and the organization’s intent that keep one self-driven.

Rise of the Smart CityThe digital advancement in today’s age has brought a lot of attention to the concept of smart cities.

In order to drive the economic and social growth of cities, the governing bodies have mobilized modern technologies to provide core infrastructure and give a quality life to its citizen.

And not just giving quality life, the smart cities also enhance business competitiveness and environmental sustainability.A smart city is defined as an amalgamation of data and digital technology to address arising city problems, from healthcare, road infrastructure, public transportation, security, and education to waste management.

The smart city is a way of empowering individuals, organizations, or systems to be self-sufficient and futuristic with the consumption of the latest technologies such as AI and Machine Learning.

These technologies acquire a massive amount of data which is used to upgrade the systems and components that run the cities and make them capable of making intelligent decisions without much human intervention.As per the United Nations Department of Economic and Social Affairs, currently, 55% of the world population lives in urban areas and is expected to rise to 68% by 2050.

In the case of India, cities accommodate nearly 31% of India’s current population and contribute 63% of GDP.

A normal routine for most of the aspiring entrepreneurs involves rushing to the nearest coffee shop and scramble to find the best spot to start the day.

Some of you might plan to rent an office space in this case.

With several businesses already taking off their successful flight from such spaces, there is no denial in whether they should be opted for or not.

This results in missing deadlines and draining you off the creative juices.

A coworking space lets you find the solace and privacy while you work, without anyone distracting you while pitching refreshing ideas.

Psychology suggests that when surrounded by like-minded people, your productivity and zeal tends to increase.

The United Nations put forth a new of set of 17 universal goals, known as “Sustainable Development Goals (SDGs)” to address the environmental, social and economic challenges across the globe, which was adopted by 193 countries of UN General Assembly in 2015.

These SDGs were built on the Millennium Development Goals (MDGs), which was started as a global effort to reduce extreme poverty, child mortality, HIV/AIDS and other diseases, etc.

In addition to MDGs, the SDGs also include issues such as, natural resource management, sustainable consumption and production, effective institutions, good governance, the rule of law and peaceful societies.

All the countries have a shared responsibility towards achieving the SDGs’ target by 2030 and have a significant role to play locally, nationally as well as globally.

Since the adoption of the SDGs, there have been many positive initiatives.

Many countries have started incorporating the goals into their national budgets, plans/strategies and have set up coordinating structures for coherent implementation of goals across the sectors.

Looking to start a business with perfect products and services?

Most of the individuals when starting a company always focus on their products but they never think of their brand as a whole.

There has been proven results that a visually attractive business symbols are 80% more likely to get customers’ attention, 12% more likely to interest them in the brand, 8% more likely to suggest a company is more distinctive than others in its category.

To cut a long story short, a memorable brand identity helps in making an emotional bond with the brand and develops long lasting relationship with your customers.

Create Strong and Balanced Identity

A business symbol can be an icon, plain text or include both the elements.

If you have already established a startup company and it is not giving the results as per the expectations then you need to interact with the customers and analyze the exact requirements of them.

Sometimes it also happens that you start a particular business and after some time you strongly feel that this business doesn't have a good scope.

Once the user is successfully engaged then he should be updated about the new services you are making live.

You can also conduct a voting mechanism if you are looking to launch any new service or feature in your product.

You need to see opportunities, find creative ways to do things, and solve society's problems.

Motivation helps the entrepreneurs to achieve more and more with all the possible combinations.Product or service knowledge Even though the entrepreneur is taking care of the complete management part of the organization it is advisable to have the overall understanding of his products and services also along with how business works.Ability to network A great entrepreneur is aware of what qualities of his resources will lead to generating good revenue for his company.

It is rightly said that it’s far easy to start a business venture than to run it successfully.

Thus, if you are planning to be an entrepreneur, it is important for you to understand that the success of your organization cannot be achieved overnight.

Jignesh Barasara said that the success of a business as well as of the entrepreneur solely depends upon the level of patience, grit and determination on the part of the entrepreneur.

Thus, for being a successful entrepreneur, one needs to have the following characteristics-

Always be optimistic– When you are starting a business venture or an organization, you are going to get a lot of hiccups in the initial stages of your entrepreneur career.

In order to be successful, you need to take on these challenges and find every alternative way to get rid of these hiccups and to make your organizational venture successful.