Are you caught in a rut with your marketing? Perhaps your strategy is drab, or you haven't been using user-generated content as effectively as the other smart marketers have.
Marketers occasionally require a boost to re-ignite their creative thoughts and re-ignite enthusiasm for creating a spectacular brand presence. In this post, we'll go over what an Instagram wall is and how it can be used to better your marketing.
Introduction To An Instagram Wall
An Instagram wall is a feed of Instagram posts that get embedded into various marketing touchpoints like your brand website, digital signage, during events, etc. It is a quick and easy approach for demonstrating your commitment to developing a great brand.
The users have an option to display a variety of content on their Instagram wall. They can select their preferred connection type from options like the hashtag, username, etc. The aggregated posts can be the recent brand-generated content, User-Generated Content, or any other previously posted content on Instagram.
If you are wondering about the process of creating an Instagram wall, the task can be done easily using a tool like Taggbox Display. It is a super responsive tool that can be used to create and display an Instagram wall of the choice of its users. The users can customize, moderate the content before publishing and track the performance of the Instagram wall with ease. Overall, this tool is great and has become a leading platform for creating super engaging Instagram walls.
Different Ways To Use An Instagram Wall To Level Up Your Marketing Game
Display User-Generated Content
An Instagram wall is a treasure trove of user-generated content and a fun way to present it. It's both gratifying for the people whose posts appear on the screen and interesting for anyone else who happens to be viewing the feed.
It's also popular with brands since it needs minimal effort from them – after all, it's called user-generated content, not brand-generated content!
A Good Way To Promote Your Brand’s Hashtag
A branded hashtag is one that a company creates for promotional purposes. It frequently, but not always, includes the brand name or an indirect variant of it. They're great for enhancing your brand's social media presence, but they're only useful if people utilize them.
You may start by using the hashtag with your coworkers, friends, family, and so on so that the hashtag wall has some content to work with. As more people view your hashtag wall, you should notice more people using the branded hashtag.
Create excitement for upcoming events
At conferences, trade exhibitions, networking events, and even simple happy hours, Instagram walls are a success. They give the event a distinct feel that guests will remember and discuss with their colleagues. They enjoy how easy it is to get their comment up on a screen for everyone to view during the event.
All you have to do is create a specific event hashtag or event profile that can be used by the audience to tag you. When attendees view posts and images from the event on a screen, they'll feel like they're a part of something significant. It gives the event a more live and contemporary atmosphere.
Increase in-store sales
Instagram is an efficient tool for marketing discounts or events your company is organizing, with all those followers and people to possibly reach. By bridging the gap between your online and in-person presence, an Instagram wall may extend your reach even further.
If your brand's Instagram account currently contains promotional posts, display the feed on a wall so that in-person customers or people passing may view them. By showing your feed in the physical world, you'll allow visitors to view posts that they wouldn't have seen otherwise. It's like printing in-store banners out of Instagram posts. Sounds fun, right?
Boost Your Follower Count & Engagement
Set a goal for yourself on social media to obtain more followers and interaction, no matter where you are now. Even if you're primarily focused on other goals, you may get some followers and interaction as an added benefit.
Just do what you should be doing online to boost your brand: post excellent, relevant, shareable, actionable material that is suited to your audience on an Instagram wall. Once the viewers are engaged with the content, they may be compelled to visit your profile and hit the Follow button!
Wrapping It Up!
This brings us to the end of this post and we are certain that you must be fully pumped to leverage an Instagram wall immediately after going through this insightful post.
Now that you have got to know everything about an Instagram wall and the different ways it can be used, we see no reason as to why you should not be using it to boost your business. Go on and include it right away!
