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How to Add Languages to Your Website to Boost Traffic

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Make Your Website bilingual

Many companies believe that creating a website in only one language will attract customers from all over the world. However, this is a huge mistake. The best way to grow your business is to make your website bilingual. By doing so, you’ll keep your existing audience, but also attract new customers who may be looking for your products or services in another language. To make your site bilingual, you can simply translate your content and your buying process into another language. The cool thing is that translation isn’t the only way to make your site bilingual. You can also add additional languages in your architecture. For example, instead of having one domain for English speakers and another domain for all other human languages, you can use a single domain for human languages. This makes it possible for your site to be translated and expanded for more people, and more quickly. Don’t miss this article if you are keen to understand about the WEBSITE TRANSLATION AND WEBSITE LOCALIZATION EXPLAINED



Use Google Translate on your website

Google Translate is an out-of-the-box solution for making your website bilingual. Through this service, you can add another language to your website and have it translated from English to another language, in real time. Because of this, you can translate your content and your buying process into other languages, and you don’t have to hire a translator. In addition, you don’t have to worry about developing a different architecture to make the process easier. The best part is that you can use this service on your website without any costs or ads. All you have to do is enter the URL of your website, select the language you want to translate it to, and click “Translate.” It is always important to follow the Right Approach to Translate your WordPress Website

Out-of-the-box solutions to add another language

There are a few out-of-the-box solutions that allow you to add another language to your website without any challenges. What you need to do is go to your hosting provider’s control panel and find the language options. After doing so, you have to choose the one that allows you to add a new language to your website. In most cases, this is done through a simple process of specifying a key and value. Once you’ve done so, you can go to your website, select your new language, copy the new key and value, and go back to the control panel to change your options so that the new language is activated. However, before you do so, make sure to check if your website supports more languages. If it does, you can simply add the new language. In most cases, this isn’t difficult, as most hosting providers have an easy way to do it.

Develop custom user interface for more languages

If you want to make your website multilingual without developing a different architecture, you can use an interface that supports more languages. This solution is the most suitable for businesses that have a multilingual product catalog or a website with content in several languages. With such an interface, you can create separate interfaces for each additional language. This way, each user will see a completely different user interface, depending on their language. This way, you don’t have to hire website translators or make significant architectural changes. You can use a solution like this to create a website where you have a single language, but you make it look like it has multiple languages. This way, your visitors can see content in their language, and they won’t know they’re on a multilingual website.

Add second language after English

If you want to boost your business traffic and make your website multilingual, your next move should be to add another language. After all, bilingual websites have found to boost traffic even more than multilingual websites. The best way to do this is to add the second language after English. This way, you aren’t competing for resources with other languages that are primary on your website. In fact, most people don’t know that English is the only language on most websites, so that’s an advantage for you. The best part about this method is that it doesn’t require a significant change in your architecture. Because you added your new language after English, you can simply add new language packs, and you can start seeing an increase in your business traffic. Apart from the above the mentioned benefits here are the 05 Ways How Multilingual Website Can Boost Your Web Traffic.


Conclusion

Adding more languages to your website isn’t as challenging as it sounds. In fact, there are several ways you can do it without hiring a developer or investing money in website localization services. Before you do, make sure to check if your hosting provider supports more languages, and how easy it is to add a new language.


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