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The Ways and Benefits of Using Chatbots and Virtual Assistants in the Insurance Industry

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Roman SPD
The Ways and Benefits of Using Chatbots and Virtual Assistants in the Insurance Industry

Chatbots have long become habitual. But this doesn’t mean the opportunities they bring have all been exhausted. 


Check out how AI chatbots and virtual assistants can pack a punch for even more aspects of your operations if you are in the Insurance business. 


Chatbots and virtual assistants are computer programs that use Artificial Intelligence (AI) and Natural Language Processing (NLP) to emulate human speech, converse with customers, answer their questions, and guide them through certain actions and procedures. They help provide 24/7 customer support to a large number of concurrent customers, while dramatically relieving the workload on human customer support employees.


Insurance is one of the industries where service providers’ interactions with their customers can be extremely information-intensive. While customer service must quickly answer customer inquiries by managing significant amounts of diverse information, customers often have to figure out rather complex info on the fly. In this information-intensive environment, chatbots, virtual assistants, and AI robo advisers have emerged as powerful aids that are often difficult to do without.


In this Guide, we will dwell on the benefits developing a chatbot or virtual assistant can bring to an insurance company.


Improved Customer Experience

Among the many benefits of chatbots, one definitely stands out and accounts for the bulk of their adoption: chatbots are capable of tirelessly serving customers round the clock. They don’t need to break for lunch or rest. Chatbot’s constant availability makes it much easier to cater to the needs of customers in different geographies and time zones without making most of one’s customer support employees work inconvenient shifts.


Provided they are properly scaled to your needs, chatbots are available not only constantly, but also instantly. Keeping a caller on the line can be annoying. Chatbots can pick up calls at once, which promotes customer engagement and can even influence customers’ buying decisions.


Since advanced chatbots сan manage vast amounts of information from diverse internal (databases, correspondence, CRM, other) and external (the whole of the Web) sources, they have more context while talking to a prospect or client. They cannot simply forget or omit something of importance and can mention something of essence just when this is necessary. This allows chatbots to tailor the recommendations they deliver and try to max out the effect just when this makes sense.


Read the full article here: https://spd.group/insurtech-development/the-ways-and-benefits-of-using-chatbots-and-virtual-assistants-in-the-insurance-industry/

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